Free Gift with Purchase Promotion: How Did Bike Hub Benefit From It?

Bike Hub held a free gift with purchase promotion wherein it offered exciting GWP merchandise to its loyal customers in Australia! This promotion ran in various participating stores in the country.

free gift with purchase promotion

free gift with purchase promotion

 

What Do We Love about this Promotion?

Who wouldn’t get excited with this free gift with purchase promotion? Even our team love this marketing strategy so much. The branded merchandise ideas included in this promo were useful for every sports enthusiast.

Instead of just one type of promo gift, the brand offers a range of items, from tote bags with logo, caps, water bottles, promotional baseball caps,  coolzees, and pens to custom design keychains. The wide choice of gifts definitely made the promo more interesting. Moreover, all items were customised with the brand logo, making them appealing to customers.

 

GWP Ideas for Brands

If you’re a sports company looking for GWP ideas for your upcoming promotion, you may check out these promotional items below…

Water bottles have become one of the staples in marketing. Check out these ten creative water bottle designs that you may add to your GWP promotion. 

 

Made from 100% Cotton, these caps are certainly environmentally friendly. Moreover, these are also ideal for all genders; thus, anyone can enjoy wearing these stylish baseball caps.

 

Promote your brand in large crowds, attract new customers and keep your products fresh with these promotional can coolers! They can be custom printed with your logo, and the quality ensures that your brand will last long.

 

Top 4 Benefits of Running a Free Gift with Purchase Promotion

1. Adds Brand Value

A gift-with-purchase’s primary benefit is providing more value to your customers. Whilst, offering free merchandise adds to your brand’s perceived worth. Thus, compared with other promotional campaigns, GWPs are a more effective means of adding brand value.

2. Boosts Conversion

Customers have the impression that they get the most out of their money when they receive free items at the exact cost. Since most GWP are generally exclusive and limited, it adds urgency and immediately converts non-buyers to regular customers.

3. Encourages Repeat Purchases

Gift with a purchase offers allows customers to try out a product from your brand that they may not usually purchase. You expose your customers to a broader range of products your business has.

Moreover, they’re more likely to come back to you to purchase a full-size or additional product after testing out the gift. This encourages repeat purchases and ultimately boosts client loyalty.

4. Builds Customers Loyalty

Valuable GWP items show your clients that you care about them. You keep what they need in mind. You give them the gift because you want them to have the best possible experience with your product.

With that said, they make feel how you value and care for them; thus they tend to give back by keeping their loyalty to your brand.

 

See how other brands ran their GWP marketing…

 

Putting It All Together

A free gift with purchase promotion is undoubtedly a great way for companies from almost all across industries to boost visibility, compete in the crowded market, and gain an influx of sales. Everyone loves free items—especially if it provides genuine and relevant value; thus, offering one is indeed a surefire for every business.

So, if you are in search of a company that can help you design and produce gift with purchase ideas for your brand, feel free to contact the ODM team today! Not only that, but we can also assist you in designing premium packaging for your products, high-end seasonal promotional merchandise and bespoke POS display units.

If you need any of these products and services, the ODM team and our product designers from Mindsparkz are here to help you. We are here to make your marketing goals come true!

 

What to Read Next?

 

 

2023-09-27T10:35:53+08:00

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