How Drinks Gift with Purchase Offers Upscale your Brand

Want to make your in-store advertising more appealing to your target audiences? Gift-with-purchase offers can help your brand’s visibility tremendously!

To cite a remarkable example, take a look at these gift-with-purchase promotions from different liquor brands in a supermarket in the UK.

 

Why incorporate Gift with Purchase?

1. Attention Grabbing

Gift-with-purchase offers vibrant packaging to compliment the product’s creative bottle packaging that will draw shoppers attention straight to the product! It creates a compelling reason for them to look closer on the shelf and check out what the promotion is all about.

For liquor brands, Creative packaging designs help to compliment the product and pique customers’ interest in your brand.

 

2. Attract a Wide Range of Customers

Incoporating multiple brands help to attract a wider range of customers, from shoppers from other brands, to general audiences of the industry.

Based on the shelf talker, you can get a free glass upon purchasing a product from selected spirits.  The Kraken, Dead Man’s Fingers, Gordon’s Gin, Bombay Sapphire, Whitley Neill, and Haig Club are renowned spirited brands dearly loved by a wide net of audiences.

 

3. Produces Valuable Complimentary Gifts

The gifts are made to compliment the product itself.

For example, a highball glass aids to elevate the drinking experience by  keeping the drink cold for a longer time and preserving carbonation. 

So for cocktail lovers, they would see the gift as a great addition to their collection, elevating their drinking experience!

And when it comes to coffee, Phin Deli‘s promotional giveaway is a valuable gift! Find more details about this GWP promo in the blog below:

 

4. Strengthens In-Store Promotion.

It is important for retailers to strengthen their in-store advertising as it can bring big benefits to their brick-and-mortar business. Utilizing benefits of gift with purchase offers from time to time can drive impulse purchases and help to highlight more products in-store.

 

5. Converts Passersby To Spenders.

These kinds of gifts with purchase offers can undoubtedly convert passersby into spenders as they find them worth more than their money. Who can say no to a refreshing liquor bottle that comes with an awesome promotional branded glass, right? We also love how these gift with purchase offers provide exclusivity to the brand’s patrons.

 

Our Key Takeaways

When we come up with a new promotional product, the customers’ satisfaction is of utmost importance. Certainly, we love them to have an elevated experience with our products and build a remarkable relationship with them. Giving them a new reason to look out for your brand and providing them noteworthy gifts with purchase offers can help you remain on top of their minds.

Take this retail store activation idea as an excellent sample! There is no denying that these liquor brands just set the bar higher for their competitors. Not to mention that they gained a competitive edge in the market that serves their customers a wonderful experience. Well, why don’t we raise a toast to these gift with purchase offers?

 

 

 

If you’re interested in more gift with purchase offers from other drinks brands, you won’t like to miss out on this insightful blog. Let’s look at some Belgian brands and the custom-made signature glasses they use to make a difference.

 

How Can Our Team Help You?

Are you a business that seeks to promote its brand through promotional gifts with purchase offers and giveaways? Would you be interested in getting a branded glassware for your next on-pack gift with purchase and in-store display marketing? If so, then do not hesitate to get in touch with ODM.

While most of our projects involve high-quality marketing gifts and premium corporate gifts, we can also help with unique and effective sustainable packaging concepts. In addition, our team also specializes in product sourcing and manufacturing promotional giveaways and superb POS displays for the retail sector.

After more GWP promotion ideas? Make sure to check them out below!

 

Another Dose of Awesome Drinks GWP Ideas to Inspire Your Next Promotional Campaign: