Promotional Products

Custom Beer Bottle Sleeves: 5 Tips to Keep Your Marketing Cool!

Beer is best enjoyed when cold. Keeping it at the right temperature makes it tastier and flavourful. And that’s probably what Cellardine considered for designing its custom beer bottle sleeves.

We found these custom-design chillers in the store we visited in the UK. In this blog, we will share the good things about these tiny pieces and how your brand can benefit from using them in marketing your drinks. So, let’s get started!

Cellardine is a family business established in 1998. It was set up to design and develop original and innovative products for the retail trade. The company has gone on to create a wide range of innovative wine accessories, including the Therm au Rouge red wine sleeve, ZapCap bottle opener, Rouge 02 wine breather, ChillCore, CaddyO bottle chiller, and cocktail gift sets.

Getting to Know More About Cellardine Sporty Chillers

Never lose your bottle at a party again! This is what Cellardine’s football-themed beer bottle sleeves promise. These bottle chillers are available at selected Asda stores in the UK.

These custom bottle jackets are made of high-quality neoprene material, keeping drinks at the right temperature for a longer period of time. In addition, these koozies fit all beer bottles and soft drinks, 330ml and 550ml. They are also washable,

The sleeves come in 4 different designs, making them perfect collectable items for beer lovers. Furthermore, they come pre-designed with individual fun messages on the front, which enable you to identify your bottle at any party or home entertaining event.

Four different designs to collect: Beer We Go (orange-coloured sleeve), A Drink Of 2 Halves (red-coloured sleeve), Put A Head On It! (green-coloured sleeve), and Fill Your Boots (blue-coloured sleeve).

5 Tips to Run Cool Marketing with Custom Beer Bottle Sleeves

1. Use them as gifts with purchase items.

Offering custom beer bottle sleeves as your GWP items is one of the basic strategies you may consider.

For instance, you can promote them by adding them to your main product being sold.

You may attach them directly to the item or pack them in a box with your drink bottles.

2. Sell them as individual promotional products. 

If you opt not to market them with other products, you may sell them individually in retail.

Therefore, having them in various designs is very recommended.

Likewise, designing them with your brand logo can help increase brand visibility.

3. Bring them to big events.

Using your custom beer bottle sleeves for drinks and sporting events can benefit your business.

You can offer them as giveaways on such occasions.

Participants can use them while at the events or bring them home.

We also advise customising them with your branding to familiarise people with your business.

4. Use them as contest rewards.

Custom beer bottle sleeves arguably make cool contest prizes.

For instance, you may run a retail or online sweepstakes, offering custom stubbies as one of your giveaways.

When designed and advertised well, these will encourage shoppers to engage with your brand more and join the promotion.

Therefore, it is very crucial to consider the design and functionality of these items.

5. Send them as gifts during special holidays. 

People celebrate a lot of special holidays and occasions every year. And you can take advantage of these occasions using these custom beer holders. For example, you can offer them as gifts during Tin Can Day, Drink Wine Day, Father’s Day, Beer Day, or during the Holiday season.

This marketing strategy will help you build a good connection with your customers or win prospective clients.

Check out these beer bottle/can ideas from ODM!

Suitable for cold and hot drinks, this custom beer can holder is made of high-quality cotton and has two insulation layers to maintain the drink’s quality and temperature. Designed with a waterproof zipper and used with thick fabric guarantee that the canned drinks inserted inside can last longer.

These insulated can holders come in different shapes, designs, colours and sizes, making them a unique identifier for cans. Made of Polyurethane Foam, these can coolers have excellent insulation properties to keep drinks cold and condensation away from your hands.

Made from polyester, this promotional bottle accessory is guaranteed strong and resilient. It holds its shape well, making it a perfect fabric material for many clothing styles.

These cute design stubbies make great promotional items for young and adult shoppers. However, these fit for warm drink only.

In Conclusion

Custom beer bottle sleeves give customers a more secure way to hold onto their beer, soda and water bottles! But not just your customers; you as a brand can reap all the benefits these small pieces can give. Their promotional potential is arguably incomparable; thus, adding them to your list can help you run cool and effective drinks marketing campaigns.

What Can ODM Offer?

Are you planning to add custom hats to your marketing? If yes, the ODM Group is here to help you produce the ideas you need. Moreover, our designers from Mindsparkz are here to assist in creating the designs that suit your brand.

Feel free to send us an email to get a quote. Aside from these product ideas, we offer many promotional products. From branded corporate giveaways, summer promotional ideas, and sports promotional merchandise to on-pack premiums and gift-with-purchase ideas, ODM has them for you!

We also design and manufacture premium free-standing display units and promotional displays for different types of businesses.

Feel free to connect with our team to learn more about our previous projects and the services we offer.

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