Display Case With Lights: ODM’s Case Studies On Boosting Retail Sales

Visibility is crucial in the competitive retail world of today. Products draw attention and increase sales when they stand out. ODM has provided many retailers with a chance to create brilliantly illuminated display cases because of LED showcase technology. As a way of illustrating how our display case with lights can improve products and boost impulse sales, the following focuses on some case studies of ODM.

The Psychology Behind Lighting In Retail Displays

Lighting influences consumers’ perceptions of products in addition to helping them view them. According to the American National Standards Institute (ANSI), effective shop lighting can boost sales by up to 40%, and one retailer reported a 12% increase in sales after implementing LED lighting. The sensory experience produced by light displays highlighted that product attraction is enhanced and affects the purchase decisions. 

Whereas more diffuse lighting may create an atmosphere associated with luxury or relaxation, intense focused lighting emphasizes quality and selected exclusivity. Retailers can interact with consumers with the products through a display case with lights, and this will lead to impulse buying of the products, ultimately increasing brand association.

ODM’s Case Studies: Real-Life Examples Of Boosting Retail Sales With Lighted Display Cases

These illustrations depict how a display case with lights might increase the visibility of products and the extent of interaction with them in a store. Each of them reveals how crucial it is to have the display area well illuminated to improve the interaction between a product and the buyer and, as a result, increase the chance of making a sale.

Case Study 1: Capturing Attention with Liquor Bottle Display Case—The Glenlivet Example

To highlight the uniqueness of their 35-year-old whiskey, Glenlivet used a glass display case with LED lights at Dubai Duty-Free. The bottle’s luxury status and limited edition appeal were emphasized by the illuminated glass case with the strong Roman numerals “35.” As placed in a central place in the airport, the display indeed captured the attention of the tourists and consequently boosted Glenlivet’s brand awareness, which was associated with elegance and heritage appeal.

To increase the value and visibility of luxury goods, ODM provides design services to produce comparable LED-illuminated display cases. ODM has close cooperation with the customers to design custom display solutions that capture attention, communicate a brand story and improve the brand experience of any premium product.

Case Study 2: Boosting Product Visibility with Retail Display Lighting—The Paradontax Example

Paradontax, a famous gum health brand, can attract customers even if it is placed in a busy area because the LED-illuminated display case can enhance product exposure. The bright, focused lighting, placed strategically in a busy aisle, brought attention to important product details, enticing customers to pause and study more, eventually leading to impulsive purchases.

For similarly powerful lighting solutions that are suited to brand requirements, ODM provides design services for custom display cases. We can design lighting-enhanced displays to enhance the in-store presence, attract customers, and create the right visibility for the products while seamlessly fitting in the retail environment.

Case Study 3: Enhancing Beverage Displays with LED Rotation—The Bacardi Breezer Example

In the beverage aisle, Bacardi Breezer attracted customers’ attention with a distinctive revolving LED display that highlighted its vibrant variety. Shoppers could see the colorful beverages from all sides as each bottle, illuminated from below, slowly rotated. This captivating experience provided by this dynamic design makes customers excited and tempted to taste the whole range of these flavors.

The ODM Group also provides unique solutions for rotating LED showcases. Our staff can develop promotional display units that are developed particularly for your products and are associated with lighting and rotation to effectively capture the attention of the customers.

Case Study 4: Elevating Model Displays With RGB Lighting—The Lego Ferrari Example

The LED display box, specially designed for this Lego Ferrari model, features programmable RGB lighting that highlights every detail and elevates it into a remarkable item. Many lighting modes can be selected through the smart smartphone control, which makes it more luxurious in terms of aesthetics and inspiration.

ODM can create unique LED displays that are designed to attract consumer attention and give more appeal to products with customized lighting and design options.

Key Benefits Of Using ODM’s Display Cases With Lights

For retailers hoping to make an impression, ODM’s display case with lights provides several advantages. Every illuminated case is made to draw attention and engage, from increased visibility to impulsive purchases.

The lighted display boxes from ODM are ideal for highlighting marketing initiatives like gift-with-purchase and on-pack promotions. By drawing attention to these special offers, the display cases increase sales during promotional times by luring clients in and promoting impulsive, fast purchases.

Our lighted display cases bring products to the forefront, making each item difficult to miss and helping businesses stand out in a congested retail setting.

ODM’s display cases use dynamic lighting and elegant designs to provide an eye-catching presentation that attracts clients and emphasizes the quality of the products.

Retailers can communicate their message at first glance by customizing every element, from layout to lighting, to represent company values.

Lighting-enhanced displays set the tone for the customer experience, and retailers can create a welcoming environment for each product by using ODM’s display case with lights, which promotes good associations.

ODM provides many alternatives, such as rotating displays and RGB LED light display cases, offering an extra degree of personalization above basic lighting solutions. These custom display solutions enable businesses to adjust lighting colors to suit seasonal campaigns or brand requirements.

Choosing The Right Display Case With Lights For Your Store

To decide what kind of display case with lights to buy, you need to consider some relative factors: the product’s type, size, and light demands. Making the correct decision improves store flow, draws consumers, and increases product visibility.

• Product Type: Certain products benefit from particular displays, such as locked containers for valuable objects or glass shelves for jewelry, which provide visibility and protection. 
• Layout: An interactive shopping experience is made possible by a well-designed display layout, which also enhances store navigation and promotes consumer interaction. 
• Sufficient Space: For small spaces, the most suitable types of display cases are compact ones and for large spaces, there are freestanding cases that are considered to be great focal points.
• Lighting Needs: Retailers can maximize energy efficiency and create optimal circumstances for each product by adjusting brightness levels as needed with adjustable lighting.

ODM provides a range of POS display solutions tailored to your unique needs and preferences, regardless of your requirements when searching for a display case with lights. ODM’s customized designs, which range from illuminated boxes to distinctive shelving units, improve product display and increase consumer interaction.

Trusted Provider Of Lighted Display Solutions

In the display case with the lights sector, the ODM Group is a dependable partner that is renowned for its creativity and excellence. What makes us unique is this:

• Possibilities to make appropriate changes to any brand image, including the quality of materials and lighting.
• LED lighting that uses less energy for environmentally friendly display options.
• Multiple successes in retail exposure and customer attraction.
• Flexible display models with ideas suitable for luxury stores and casual ones.

Conclusion

ODM’s display case with lights is an effective element in any retailer’s strategy since it increases product visibility, draws in customers, and encourages impulsive purchases. 

Ready to elevate your store displays? Get in touch with ODM for customized display case lighting that has been developed to capture clients’ attention as well as make your brand stand out.

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