Liquor Packaging Design That Will Set The Market Alight!

With so many liquor products in the market, how do you differentiate your brand from the rest? One effective way to get customers to choose your liquor brand over competitors is through effective liquor packaging design!

In this blog post, we will take a look at a brilliant promotional gift set by Fever-Tree! Their promotional gift set included a branded glass along with a free bottle of Jack Daniels whiskey. And they presented it in a way that will definitely entice customers to buy their whiskey!

Liquor Packaging Design

So, why would such liquor packaging design be effective in promoting your products?

Prominent: We certainly love how FeverTree was presented in this packaging design. This is because the products are visible to the customer. Through the cutout, you can see the branded drinking glass being offered as gift with purchase. And this plays a vital role in motivating customers to make a purchase. When customers see that the brand is offering a high quality product for free, they’d be more inclined to choose your products over competitors.
Brand Exposure: The use of a branded whisky glass gift is a great way to raise awareness about their brand. The logo printed on the glass is a subtle reminder to customers to purchase their whiskey again the next time they go shopping. With daily use, the glass can spark brand engagement and this could help increase sales in the long run.
Practical: Practical gifts would definitely attract customers to your products, as they would have a use for the gifts. Aside from whiskey, they can also use it for drinking juice and water. Therefore, they would see it as something beneficial, instead of just a gimmick, an additional product.
Value-Add: Using an in pack offer is effective, as it gives customers a value-add. Customers would be more attracted in the gift sets, because they get additional value for their purchase.

Liquor Packaging Design

More Liquor Packaging Design Ideas

A great whiskey giveaway idea by Jim Beam!

Whiskey Gift Idea – Jim Bourbon’s Custom Red Cup

Here’s an excellent marketing idea by Brewdog!

Promo Beer Glass – Excellent Marketing Giveaway From Brewdog

Interested in glass manufacturing? Read on to find out more!

Glass Manufacturing: What is the Best Process?

Producing high quality glass products

Producing High Quality Glass Products – Promotional Glass Bottles Manufacturing Tolerances

Liquor Packaging Design FAQs

All you need to know about liquor packaging design!

Why is liquor packaging design important?

Liquor packaging design is important for your brand because it can influence the perception and purchase decision of your customers. A well-designed liquor packaging can communicate your brand story, values, and personality, as well as showcase the quality and uniqueness of your product.

What are the elements of a good liquor packaging design?

A good liquor packaging design should have the following elements: a clear and attractive label, a distinctive and functional bottle shape, a suitable and appealing color scheme, a relevant and catchy name, and a consistent and coherent style.

How can you make your liquor packaging design stand out from the competition?

You can make your liquor packaging design stand out from the competition by creating a distinctive and memorable visual identity for your brand. You can also use innovative and creative techniques, such as embossing, foiling, holograms, or glow-in-the-dark effects, to add value and interest to your packaging.

Do you want to wow your customers with a superb liquor packaging design? ODM Group can help you! We are a promotional product development company with a long track record of excellence in the industry. Our own creative team will partner with you throughout the project to deliver promotional merchandise that matches your branding and marketing needs.