5 Things to Consider in Choosing Your Retail LED Display Manufacturer

More and more businesses are switching from traditional displays to retail LED display ideas. It is not because the usual ones aren’t effective anymore. It’s just that they found better opportunities to market their brand using these innovative ideas.

Durex is one of those brands that adopted LED store displays in marketing. We are impressed by how it utilised this idea in one of the stores we’ve visited.

 

The LED light incorporated in this display makes it emit elegant appeal, making it stand out in-store. Moreover, it helps highlight the products being promoted, allowing customers to recognise them more!

Another thing we love about this retail LED display is the monitor providing information about the products.

 

See other brands that switch to LED displays for their in-store promotion:

Licor 43 opted for branded floor displays with LED for their Duty-Free marketing. The bespoke product display looks futuristic and modern, making it hard to miss by customers.

 

Kotex welcomes shoppers in Co.op Extra, one of the biggest supermarkets in Ho Chi Minh City, with its  LED POS Display. The brilliance behind it is the usage of LED lights – a glimpse from one’s peripheral vision – can effortlessly draw consumers to check what is there.

 

Omachi’s display incorporated LED lights on the side, and the brand name is also back-lit, so it stands out against the dark background. Each level is LED-lighted, accentuating the products and attracting more people to it.

 

5 Things to Consider in Choosing Your Manufacturer

1. Experience in the Industry

We know you only want guaranteed quality products. If that is the case, finding a manufacturer with a proven good track record in the industry is the answer.

Ask for any suggestions from your fellow businesses or conduct your own research. How long have they been producing displays? What brands did they already work with?

Finding a retail LED display manufacturer with knowledge and years of experience can surely give you the product and service you need.

 

2. Professionalism

Needless to say, it’s good to partner with people who knows how to work professionally. Working with these kinds of people gives you the assurance that they can provide all the things you need.

From getting a quote or during the inquiry process, you can easily determine if the manufacturer has the skills and experience you look for a company. If you find the right one, the process will surely go smoothly—from designing to actual production and delivery.

 

3. Provide Low-Cost Solution

Most often, expensive displays mean high quality. But if you have a tight budget yet still want to get that display idea in your mind,  try to find a retail LED display manufacturer that can give you quality yet affordable service.

There are still companies that can provide you with low-cost solutions. In that way, you can save your resources while investing in good-quality displays. Just learn how to maximise your connection or become more strategic in finding them.

 

4. Good Designers

Probably you already pictured what your retail LED display will look like. If you have an in-house graphic designer in your company, good for you! However, if you don’t have, fret not! There are manufacturers who have product designers who can help you bring your ideas to life.

These designers can guide you in creating your branded design, whilst giving you suggestions on improving and making it even more competitive in-store. Thus, it is one of the considerations you have to take seriously.

 

5. Attention to Safety

Most often, stores have various safety measures to consider before any retail brand installs retail displays inside their premises. Are they safe for the consumers and staff?

Therefore, look for a manufacturer who knows how to consider this simple safety measure. Choose the one who takes time to do factory visits and monitoring. A manufacturer who does this practice will guarantee the quality of the finished product they will deliver to you.

 

How does the product manufacturing process go within a factory? 

 

In Conclusion,

Retail LED displays significantly impact marketing; thus, choosing the right one for your business is imperative. However, along with this come your search for a manufacturer to produce it.

This task indeed requires time and massive effort. We know this dilemma, so we provide you with some essential tips to consider before you go on a research and start your factory haunt.

 

What Can ODM Offer You?

The ODM Group is a Promotional Products Marketing Agency founded in 2003. Beginning our operations in Hong Kong, we started to expand our services over the years.

Our diverse approach makes us a great partner for international brands who want a team to manage their projects closely. Whilst we have strong regional coverage in Asia, we have also grown our scale and scope of services in different parts of the world.

Our team of merchandisers combine low-cost sourcing solutions along with excellent manufacturing solutions. With our closest customers, we strive to become their De Facto office in Asia, offering complete transparency and partnership.

Explore our website to see our services and the works we had before.

 

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