Promotional Bag by Omo
Omo is a brand of laundry detergent made by Unilever . It is sold in many countries of the world. This line of business has several competitors. Hence, promotional bags & marketing campaigns with POS display in stores are a common sight. This is because brands try to differentiate themselves from the competition.
The group is doing a marketing operation at Carrefour in Shanghai currently. Purchase 58 RMB (8,70 USD) of Omo products and receive a branded promotional bag. This gift with purchase comes in red like the packaging of the brand, equipped with shoulder straps and hand straps to carry heavy loads easily.
Have you ever wondered why bags are often used as promotional gifts?
Reasons why bags are often used as promotional gifts:
- Very convenient for customers- With a bag of durable quality and large enough to store various objects, it can be used for any occasion. This makes it convenient for customers as it is not necessary for them to switch bags. Therefore, customers tend to use the same product regularly, which continually promotes the brand. Hence, leading to business expansion. (Esp. good where bag levies are introduced)
- Easy to produce- It has a low minimum order quantity and does not require extremely intricate design. Interested in producing/designing/customising a bag? ODM Group and our sister company, Mindsparkz can help you with that. View our websites for more information and drop us an email for any queries.
- Make a great promotional visual aid- With bags branded with the company logo, customers become the brand’s advertising message carrier. It allows for the brand to be seen which in turn generates a larger number of following and sales. Perfect as a form of marketing strategy.
- Good reminder for clients- Being surrounded by an object often serves as a consistent reminder of the product’s existence. Bags are products of high usage and this further elevates how much impact the promotional product has on its users.
Interested in producing an idea of your own? Have a look at other promotional gift ideas in our magazine and do not hesitate to contact us to design/source your next promotional gift idea.
Promotional bag by OMO
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Frequently Asked Questions (FAQ):
What type of bags can I use for my promotions?
There are many bag options one can consider. This includes drawstring bags, retail bags, shopping bags, duffel bags.
How are these designs printed on bags?
There are different printing methods that can be used. A popular method would be silkscreen printing. A thin mesh is stretched tightly over a frame. The negative of the design is printed onto the screen to be placed against the shirt. Once set correctly, ink is rolled over the screen. The ink then sets on the t-shirt and is put aside to dry.
What other promotional merchandise can companies use?
Some promotional merchandise include notebooks, pens, tote bags, plates, water bottles, cutlery.
