Roll Over Competitors With This Barrel Store Display!

A POS display which is unique to your brand is a great marketing strategy as people are more likely to remember your brand. This is why Bottega, Martini, and Rothschild chose to use these intriguing barrel point-of-sale (POS) displays. This will definitely capture customers’ attention and make a lasting impression in their minds. Each barrel store display shows off what’s unique about their brand.

How these barrel store displays make an impact:

These barrel displays are a fine example of how to enhance your product’s store presence and marketing campaign:

• Attention Grabbing: In a store filled with wine and other drinks, a barrel POS display captures the customer’s eyes. As it is something different and worth investigating, it draws the customer in to take a deeper look. These extra few glances will increase the recognition of any drink and therefore lead to higher sales.

• Brand Value: The barrel reminds people of the heritage and origin of the brand. This marketing campaign tells the story behind the drink, thereby reinforcing the image and style of your brand. For example, the barrel displaying Champagne Barons de Rothschild, tells you of their Grands Blancs vineyards and the 250-year history.
• Adding Value: The fashionable and classy promotional drinks display reflects the product’s high value. Customers associate the brand and products with the display they’re presented in. Hence, this will create a positive brand image and distinguish your brand. Furthermore, a dedicated display adds a level of credibility to your product. This increases your brand’s reputation and value in the eyes of the customer.

How to make the highest impact using a barrel store display

• Customization such as using a logo will increase brand recognition. Customization could also involve adding a heritage display to the barrel, such as an origin stamp, to reinforce your marketing campaign.

 

• Using a size which is well suited to the store layout adds a personal touch to your store drinks display. Customers will feel you’ve taken an interest in their local life, which enhances the personal bond between you and your customers.

 

• Using lights within the display will highlight and draw attention to your product, as more people can and will notice it. This brings a bit of glamour and freshness, attracting fun-loving customers to have a glass of your drink.

Check out ODM’s Store Barrel Displays

Add a touch of rustic elegance to your retail space with these wine racks. Designed to attract attention while remaining functional, these handcrafted barrel-style displays are ideal for showcasing wine products in-store.

• Purpose-Built for Display: Ideal for wine shops, liquor stores, supermarkets, and gourmet retailers.

• Material Options: Available in solid wood, pine, or other premium finishes to match your store aesthetic.

• Display Capacity: Holds up to more than 10 wine bottles securely, making it both attractive and space-efficient.

• Dual Function Top: The flat barrel top serves as both a tasting area and a glass display surface.

• No Assembly Needed: Ready to place and use instantly—unbox and display.

• Handcrafted Design: The natural wood texture and engraved branding add authenticity and charm to your retail layout.

 

Use it as a standalone feature or pair it with themed décor to enhance your store’s visual merchandising and drive shopper engagement.

Browse more of our store display ideas for drink brands…

One of the standout features of the 4-in-1 display design is its remarkable versatility. It can be seamlessly transformed to serve four different purposes, making it a true chameleon of promotional displays.

 

Behind these custom beverage displays lies a mechanical marvel that seamlessly elevates the consumer experience: the Automatic Lifting System. This ingenious innovation has redefined how beverages are presented in store, engaging customers in an interactive  anticipation and delight

Twister Displays represent a paradigm shift in how retail spaces are designed and utilized. These displays, meticulously crafted from sturdy aluminium and flexible PVC materials, serve as dynamic canvases for brands to express their identity and captivate their audience.

Create your own barrel store display with ODM’s designers!

The Wine racks aren’t just storage pieces. They are powerful merchandising tool that elevates how your products are seen and experienced in-store. With its handcrafted barrel design, it adds rustic charm and draws attention to your wine selection.

At ODM, we recognize the importance of retail displays that seamlessly blend functionality with visual appeal. We can help you customize the barrel display to suit your brand. Whether it’s through material choices, laser engraving, branded finishes, or tailored sizing. Let us transform this display concept into a distinctive in-store statement piece that aligns with your marketing objectives and captures customer attention.

Contact our team to bring your custom barrel display to life.

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These custom souvenir products are also an excellent way to boost your brand awareness. People will always appreciate being given souvenirs!

Be sure to also check out this blog on POS displays. As POS displays can be found everywhere, understanding what makes them effective will give your brand a competitive advantage.