If you are in the travel and tourism industry, then you know the importance of custom branded souvenirs in promoting your company. These items serve as a tangible reminder of a customer’s travel adventures and the great service you provided them.

Custom Branded Souvenirs

Custom Branded Souvenirs


We recently visited Vietnam and we found these really cool souvenirs such as fridge magnets, traditional hats, and caps. What we love about these souvenirs is that they really represent the rich and vibrant Vietnam culture. Take a look at some of them.


Straw Hat

Here we can see the iconic straw hats that Vietnamese local folks wear. Also called Non La, the traditional straw hat was primarily used to protect themselves from the rain. They are often used by the farmers during rice-planting. They feature traditional folk designs such as bamboo, flowers, and green fields.

Custom Branded Souvenirs

Custom Branded Souvenirs

Branded Cap

The cap that we found features Vietnam’s iconic national flag while the other hat is a cloche type one that resembles a military helmet.

Caps and hats are a marketing manager’s favorite promotional item. Aside from the fact that they are extremely useful, they offer brands a great opportunity to be creative with their branding. Furthermore, wearable promotional items such as caps can help you gain more visibility outdoors. People will surely use them when they go outside the house. Therefore, the person who is using your promotional cap becomes an instant brand ambassador.


Fridge Magnets

Fridge magnets are a very popular souvenir item. Vibrant and really eye-catching, they also make great presents. These custom souvenir magnets that we found at a shop in Vietnam did not fail to capture our interest. Each design shows the colorful tradition of the country. Here are some of them:

Custom Branded Souvenirs

Custom Branded Souvenirs

The cool magnets below depict the street vendors of Vietnam. It is a cool depiction of the lively street life of the country. They sell everything from fruits, vegetables, and traditional snacks.

Custom Branded Souvenirs

Custom Branded Souvenirs


Here, you can see, magnets for Saigon Special, a beer popular in Vietnam as well as their delicious bang mi sandwich.

Custom Branded Souvenirs

Custom Branded Souvenirs



What We Learned from These Examples:

We noticed that the gifts are very colorful, meaningful, and memorable. They represent Vietnam in a cool and artistic way. Through custom branded souvenirs, the travel and tourism industry can gain a lot of exposure in the local and international scene.

These marketing souvenirs also inspired us to focus on creating meaningful designs that effectively convey your message. These learnings are not only applicable for the travel and tourism industry because you can also apply them well in the corporate world and retail.

Gifts that are not just practical but well-designed as well are more attractive to customers. With magnets and hats, merchandisers can offer them as a complimentary gift with purchase or as an on-pack promotion offer.

Another thing we noticed is that they are displayed on the fridge. This boosts their sales tremendously. people who come to buy their cold drinks might be encouraged to get one of these souvenirs. Conversely, if they came to the shop to buy souvenirs, they might be encouraged to buy one of their cold beverages.


How ODM Can Help

Business souvenirs are a great way to create a lasting impression. As such, you need to work with professionals who can help you come up with interesting promotional product ideas. Luckily, ODM can help you with just that! We are a sourcing agency that can help you design, source, and manufacture custom promotional merchandise and marketing goods. Do not hesitate to get in touch with our team to learn how we can help you out.


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