Custom Branded Umbrellas: 5 Hacks for Succesful Outdoor Advertising

Umbrellas not only serve as a shield from the rain and sun, but they also work as a cost-effective outdoor advertising tool. Custom-branded umbrellas make excellent promotional tools because there is always a demand for such items. This means greater brand reach for your company.

Here at the ODM Group, we love to add a nice creative spin on ordinary items to make them suited for marketing. Take a look at these unicorn custom-printed umbrellas.

 

What’s with These Umbrellas?

• Foldable: Has 6 panels. When opened, it measures 95 cm (diameter) x 55 cm (height). When closed, it measures 18 x 6 cm. Since it is foldable and small enough to fit inside a bag. Students and professionals would want this style as opposed to the standard one as it is more convenient to carry around.

• Made From Durable Materials: The canopy is made out of waterproof pongee fabric. It has fibreglass ribs, a PP handle, and a metal shaft for reinforced stability and durability.

• Custom Designs: Aside from unicorns, clients can choose any design they like. We have product designers who can help you from sketching drafts all the way through sourcing materials and actual manufacturing.

 

5 Hacks for Successful Outdoor Advertising with Custom Branded Umbrellas

When done right, custom branded umbrellas can help create finer top-of-mind awareness because they serve as walking advertisements for your business. And for this reason, many companies invest in high-quality promotional umbrellas. When opened, umbrellas position your brand in a way that not only gets it noticed, but that lets your market understand what your company stands for.

So how do you augment your outdoor advertising with custom branded umbrellas? Here are 5 easy hacks you may apply:

1. Make Use of the Canopy:

The large surface area of custom branded umbrellas provides ample space to display your logo, tagline, or creative artwork. Take advantage of this space by designing eye-catching visuals that reflect your brand identity. Consider incorporating vibrant colours, unique patterns, or inspirational quotes that resonate with your target audience. This way, whenever someone opens the umbrella, your brand will be prominently displayed for all to see.

 

2.  Raise Awareness of Your Advocacy:

Umbrellas can serve as powerful tools to raise awareness of your advocacy or cause. For instance, if your business supports environmental sustainability, design umbrellas that incorporate eco-friendly messaging and imagery. Distribute these umbrellas at relevant events, rallies, or conferences to not only showcase your brand but also align with your values and generate positive sentiment.

 

3. Be Seen at Festivals:

Festivals are vibrant, energetic gatherings that attract diverse crowds. Capitalize on these events by distributing custom branded umbrellas to attendees. Since festivals often take place in outdoor settings, your umbrellas will offer valuable shade and protection from the elements. As people carry and use your umbrellas throughout the festival, your brand will be exposed to a wide range of potential customers.

 

4. Add Safety Features:

Enhance the value and utility of your custom umbrellas by incorporating safety features. For example, consider adding reflective strips or LED lights to the umbrella’s canopy. This makes your umbrella more visible during low-light conditions, ensuring the safety of the user. By prioritizing safety, you demonstrate your commitment to your customers’ well-being while leaving a lasting impression. If you’d like to see more design ideas for reflective umbrellas, read this blog:

 

5. Utilize Social Media Buzz

Incorporate social media into your marketing strategy to generate buzz and engage with your audience. Encourage customers to share photos of themselves using your umbrellas on social media platforms, using a branded hashtag. You can even run contests or giveaways that require participants to post pictures for a chance to win prizes. This user-generated content not only increases brand visibility but also fosters a sense of community and encourages others to join in.

 

More Umbrella Designs from ODM:

All over print umbrellas are a unique type of umbrella that showcases intricate and eye-catching designs by printing artwork across each of the eight panels that make up the canopy.

 

Made from high-quality polyester and glass fibre with a wooden handle, these promotional branded umbrellas are durable. One factor that probably makes these items in demand is their customisable feature.

 

This mini folding umbrella is extremely lightweight and foldable making it easy to carry around. This makes it portable enough to fit inside one’s handbag and briefcase.

 

From the materials to its construction, it has all the qualities you can find on most high-quality umbrellas. But what sets this one apart from the others and makes it fitting as a healthcare promotional product is its capsule-like plastic case.

 

In Summary

Custom branded umbrellas offer endless possibilities for creative and impactful marketing campaigns. From raising awareness of your advocacy to utilizing social media buzz, these versatile promotional tools can help your brand stand out in a crowded marketplace.

By incorporating safety features, making use of the umbrella’s canopy, and strategically distributing them at festivals, you can ensure maximum exposure and engagement. Embrace the power of umbrellas and watch as your brand gains visibility, recognition, and a loyal customer base.

 

Marketing With Custom Branded Umbrellas

Do you want your customers to come pouring in? Use custom branded umbrellas! As the weather is unpredictable, your umbrella will be in frequent use. When used as corporate souvenirs, they can make your company an integral part of your employee’s everyday life. Using them as customer giveaways, they position your brand as something they need, thereby helping shape their perception of your brand.

So, if you need high-quality umbrellas for your company, contact The ODM Group today. We have years of experience in the promotional product industry. Our team combines aesthetics and functionality in every project we undertake.

We can assist with designing, sourcing, and manufacturing custom promotional merchandise, merchandise packaging, and marketing gifts.

So, if you’re interested in this product, send us an email to get estimates. Use the product code: ODM-2426 to get a quote.

Frequently Asked Questions

Can I print my logo or artwork on promotional umbrellas?

Yes, promotional umbrellas can be customized with your logo, artwork, or desired design. The umbrella canopy offers a sizable space to prominently display your branding.

What printing options are available for promotional umbrellas?

There are various printing techniques available for promotional umbrellas, including screen printing, heat transfer, and digital printing. The choice of printing method depends on factors such as the complexity of the design and the desired level of detail.

Are there limitations on the number of colours I can use in my umbrella design?

The number of colours you can use in your umbrella design may depend on the chosen printing method. While screen printing allows for a wide colour range, digital printing offers greater flexibility and can accommodate more complex and colourful designs. Consulting with a printing professional can help you determine the best approach for your specific design requirements.

 

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