How Olivos Brings Excitement In-Store with its Gift Box Marketing Idea?

What Makes This Gift Box Marketing Exciting?

Custom Packaging

Olivos’ gift set comes in rectangular black packaging customized with the brand’s logo.

The black colour adds elegance to the product packaging. Moreover, a black foam is added to secure the products inside.

Option to Add More Products

Customers can also add other useful grooming gifts.  They may choose a comb or a loofah sponge.

Custom Soap Pouches

Aside from the box, the handmade soap pouches make this promotion exceptional.

The drawstring pouch is a white canvas printed with the brand logo and product details.

Perfect Gift Idea

Olivos’ gift set idea is perfect for any occasion such as holidays, birthdays and anniversaries.

Handmade Products

Olivos olive oil soaps are produced from handmade 100% pure olive oil. This is what makes this gift box marketing unique.

Each soap is lovingly produced for customers, cares for the skin and hair, is deeply clean, and offers a unique bathing pleasure for skin and soul.

Are you planning to create your own cosmetic/grooming gift set? Here are some promotional items you can include on your beauty set. 

These customisable beauty essentials include make-up brushes and blenders. Each item comes in fancy and feminine designs, making them attractive for your female customers.

These mirror and lipstick power banks are surely a great addition to your gift set ideas. Durable, functional, and stylish, customers will definitely love these beauty items.

Say goodbye to messy, mangled toothpaste/cosmetics tubes with these tube key rollers. These squeezers can help your customers get even the very last drop of their cosmetic products in a tube.

5 Reasons to Run a Gift Box Marketing

Now more than ever, customers are very receptive to gifts offered by a brand. Apart from improving your brand image and your notoriety, using gift boxes as part of your marketing can give a lot of benefits to your business. Here are some of the reasons why you need them.

1. Retain Existing Customers

Using branded gift set ideas can help your business retain your customers. Though you are not giving them for free, customers feel that they are getting the most out of their money. Who wouldn’t want to get multiple useful items packed in one?

We know that you, personally, actually avail one for yourself. How do you feel whenever you get one? Excited right? Your customers will feel the same way as you do upon buying it.

2. Gain New Clients

Well-planned and designed gift box ideas help attract new customers. When offered and displayed in a place where customers aren’t usually going, seeing new items surely excites them, stirring their curiosity, thereby buying themselves the products.

3. Generate traffic in-store

It is always difficult to pass up an attractive offer, right? Exclusive, short-term-only offers are a great way to attract customers who want to take advantage of them at your point of sale or on your site.

4. Improve Brand Image

Buying or receiving a gift box is a pleasurable experience. People will likely associate this feeling with your business when the items you offer are well branded. This means if the gift they have received is of high quality and helpful, for example, these are the things they will connect with your brand. Sending the right message can increase the ongoing benefits of the gift exponentially.

5. Increase Sales

Like any good marketing strategy, the end result of all the benefits listed above will ideally lead to an increase in sales. Everybody wants their business to be profitable, but many companies underestimate the benefits of promotional gift boxes as excellent marketing tools.

See how other brands use gift set ideas in their marketing…

Final Thoughts

Arguably, gift box marketing is an effective way to set your brand apart from the competition. As the market is already saturated with personal care and beauty brands, it is crucial to implement a marketing idea that can get your lead’s interest.

With that said, we conclude that Olivos did a great job for their business.

What Can ODM Offer?

If you’re in the cosmetics or beauty industry and looking for a company to work on your promotional campaigns, the ODM Group is here to assist you! We help local and international businesses manufacture all the marketing tools they need. Moreover, we have our team of experienced product designers from Mindsparkz to help us in the designing process.

We produce seasonal promotional products, promotional gift packs, branded promotional gifts, cosmetics packaging, and even creative cosmetic retail displays. Feel free to contact our team or visit our website to learn more about our products and services!

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