More companies are investing in sustainable product development now more than ever. As such, it is high-time for your business to consider jumping into the green marketing trend. Our team previously posted about green promotional products such as bamboo tumbler, compostable paper packaging, and plant-based merchandise.

Green Promotional Products


Green marketing allows you to promote your company using sustainable and environmentally-safe products. Rice, bamboo, and corn are just some of the popular choices for manufacturing green merchandise. They are considered safe as they are compostable, recyclable, and have less carbon footprint. Such materials are also more inexpensive than other materials. But in this blog, we will take a look at wheat straw as the main material for manufacturing promotional merchandise.


What is Wheat Straw?

Wheat stalk is an agricultural leftover after wheat is harvested. It is often burned or made into fertilizer. However, researchers have found a way to reclaim this agricultural waste. Durable and 100% biodegradable, they can be manufactured into many useful products. It has a wide application value in areas of manufacturing and textile industry.

The left over wheat straw are chopped, hammer-milled, screened, and pre-wetted before they undergo fiber-refining process. Then they are made into bags, kitchenware, footwear, and barware.



  • Manufacture of household products
  • Construction materials
  • Packaging
  • Paper
  • Rope
  • Shoes

Benefits of Wheat Straw

  • Safe to Use
  • Sturdy
  • Wide Range of application
  • Sustainable
  • Preserves the Forest


Here are some examples of green promotional products made from wheat straw:


The sleek and simple design make the bag look high-end. Who would have thought that these bags are made from agricultural left-overs? Although not as fancy as leather, the material cannot be considered inferior in quality.

Eco Friendly Promotional Products

Eco Friendly Promotional Products

Wheat straw is sturdy as wheat fibers are considered strong. Thus, you can rest assured that the bags will last for many years. It is also flexible as they can be fashioned into many different styles. Here we have a tote bag and a hand bag.

Eco Friendly Promotional Products

Eco Friendly Promotional Products

These bags can be sold as a retail merchandise or as a promotional branded bag for your brand campaign. You can also choose to reinforce the base to provide stability. There’s also a wide area for branding and to showcase your logo.



Wheat straw is also used in the manufacture of slippers and other footwear. The smooth shiny surface shows that this material can be as sturdy and beautiful as other popular materials such as PU leather and even real leather. Offering promotional slippers made from wheat straw will surely wow your market.

Eco Friendly Promotional Products

Eco Friendly Promotional Products

This style would be great for home and hotel use. With your name on the insole, this would certainly boost your household promotion or hotel marketing.

However, being biodegradable is its most important feature. Therefore, unlike leather, plastic, and rubber footwear, you can be sure that these products have less carbon footprint.



Now that more and more countries are banning the use of single-use plastic, green materials such as wheat straw, bamboo, and cornstarch have become popular alternatives. Unlike plastic, wheat straw packaging does not leach toxic chemicals with prolonged use. Therefore, it does not pose serious health problems to people.


Benefits of Wheat Straw for Your Business

  • Brand Positioning – Green promotional products position your brand in a more positive light. Customers will see your company as an organization that cares for the environment, thus strengthening your brand positioning. Furthermore, as customers use your wheat straw bag and slippers, they also indirectly promote your brand to people they meet on the streets.


  • Flexible – From household products to barware, and apparel, wheat straw is definitely an excellent alternative to plastic and even leather. This means, plenty of green promotional product options for your company.


  • Brand Recall – Using eco-friendly merchandise for brand promotions will leave a positive impression on the minds of customers. As a result, customers will always remember you as a company that offers sustainable products.

To sum up, green promotional products made from wheat straw are not only eco-friendly but effective in promoting your company as well. The durability and flexibility of the material allow product developers to create stunning products that will last for years.

Contact ODM

Are you ready to start your own green revolution? If so, why not invest in these wheat straw-based green promotional products? To learn more about it, quote product code 2759 when contacting our merchandise team.

For more green promotional product ideas, do check these following blogs out!

Relevant Blogs

Instead of plastic bubble wrappers, why not try using paper bubble wraps for shipping products? In this blog, we discuss the benefits of this packaging material.


Plant-based ink vs commercial ink? In this blog we explain why eco-friendly ink is a game-changer.



Shopping bags made from corn? This is a smart and eco-friendly alternative to single-use plastic bags.


What is Bio-PET? Is it eco-friendly. We will try to answer your questions and provide necessary information in this blog.


What makes compostable paper packaging different from other paper packaging? This blog will answer your questions regarding this packaging solution.

Frequently Asked Questions

What is the perfect eco-friendly gwp for my brand?

It depends on your industry but always keep in mind to offer something useful for your consumers. A gift that will make your consumers happy and allows you to create with them a deep relationship. Some examples include cup holders, utensils, straws etc.

Why choose sustainable products?

Preventing climate change is the responsibility of everybody. Sustainable promotional products act as a way to show your customers your brand cares about the environment.

Do Promotional Items really work?

The majority of people who receive promotional products are more likely to have a favorable impression of the company that gave it to them. Thus, it helps boost brand awareness of the company.