Custom Bottle Carrier – 5 Elements of Efficient Packaging Design

Appearance is everything if you want to make your products stand out. Since the drinks industry is a highly competitive industry, a good beverage packaging design will give your brand the boost it needs. Take a look at Tanduay‘s custom bottle carrier box. We absolutely like this packaging idea because it is functional and easy to carry. Here are the reasons this packaging design stood out to us.

Custom Bottle Carrier

Custom Bottle Carrier

 

Why this Custom Bottle Carrier by Tanduay Works

Functionality:

  • Functionality is a critical selling point of this packaging. It is made in the shape of a bottle caddy which is smart because it allows customers to carry 6 330ml bottles in one go.

Convenience:

  • This cardboard caddy makes it easier for customers to carry their drinks. Drinks are usually packed in a box without any handle so you would need a bag to haul them. However, Tanduay’s cardboard caddy has a handle so customers need not purchase a shopping bag to carry them.
Custom Bottle Carrier

Custom Bottle Carrier

Boosts Sales:

  • Tanduay’s beverage packaging design is encouraging customers to buy the whole set, helping merchandisers to clear their stock faster. Increased sales is one of the important benefits of such packaging. Customers have no choice but to buy all six in one transaction.

Design Appeal:

  • Out-of-the-box drinks packaging designs never fail to capture the attention of customers. Once you have their attention, they will start to examine the products and eventually decide whether to buy them or not.
Custom Bottle Carrier

Custom Bottle Carrier

Relevance:

  • We see custom bottle carriers at pubs and events. Thus, using this as the main design establishes the brand as something customers should order the next time they hit the pub.

What Makes a Good Packaging Design?

There are many elements that factor into designing the best product packaging. Functionality, appeal, and durability are important factors to consider. Well-thought out designs easily gain customers’ trust. This is because quality and reliability are reflected in your packaging.

If you want to use a custom bottle carrier box packaging, you should choose a more durable material. While cardboard can be a good option for light load, a thicker material will lend stability for heavier load. We suggest opt for corrugated cardboard instead of carton or craft paper,.

How can ODM help with your marketing campaign?

So, would a custom bottle carrier help your stand out on the shelf? If so, ODM team is here to help you out. We design, source, and manufacture custom promotional products, packaging, and custom retail displays. With years of experience in the promotional product industry, you can rely on us for effective branding solutions for your business. Get in touch with us!

For more ideas, we have listed some of our favorite blogs below:

Ideal for the drinks industry as bars, restaurants, and events, this foldable bottle carrier will improve customer service whilst boosting your brand name.

 

Keep wine bottles organized with this hexagonal wine carrier. The sides can be branded with logo or brand name. See how this product works:

 

This one is a classic marketing strategy that never grows old. Branding with a custom beer caddy can be a great way to maximize your brand visibility at bars and events.

 

On top of being functional, drink caddies can definitely boost your brand visibility. Here’s our top pick:

 

Here are some excellent examples of wood caddy for beverage companies.

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Frequently Asked Questions

What are bottle carriers manufactured from?

Bottle carriers are manufactured from a durable and strong corrugated cardboard material. The exact grade (single or double wall) is based upon the amount / size / weight of bottles to be included.

What is the importance of custom packaging?

Customized packaging plays an important role in ensuring that products are packed and transported in a safe manner. It also showcases your brand's personality.

Where will the promotional packaging be manufactured?

ODM has managed to build a network of over 2,000+ factories – with a huge variety of production capabilities in China, Vietnam and India, etc. Do not hesitate to contact us for more detailed information.

2022-06-15T11:39:36+08:00

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