Custom Luggage Bags: Ideal Gift With Purchase for Drinks Promos

Johnnie Walker, Chivas Regal, and John Dewar & Sons went all out in their promotions at King Power in Thailand. Brands are offering custom luggage bags as gifts with purchase with every purchase of two or more bottles of scotch and/or whisky products. Let’s find out why these promotional bags are famous options for drink brands!

Why Do Drink Brands Use Custom Luggage Bags?

You may have noticed by now that most drink brands offer luggage bags and travel bags to promote their products at airports. Take a look at this drinks promo gift by Jack Daniel’s at HKG Airport. It’s practical and classy with its design embodying their image perfectly.

The drink industry frequently chooses luggage bags to offer lots of benefits in terms of advertising and practicality. Below, we discuss why they are ideal for promoting alcoholic beverages.

 

1. Mobile Brand Exposure

Custom luggage bags featuring your drink brand’s logo and unique design essentially transform travellers into walking billboards. These bags are carried to various destinations, thus exposing your brand to a diverse and potentially global audience.

This moving advertisement strategy increases brand visibility far beyond traditional marketing methods.

In addition to that, to every prospective consumer who sees the luggage bag from your customers, your brand will leave a strong positive impression for the practical promotional merch you give to your customers.

 

2. Targeted Marketing

The strategic distribution of custom luggage bags aligns perfectly with the drink industry’s target demographic. Travel, leisure, and lifestyle enthusiasts are likely to be attracted to these promotions.

By offering custom luggage bags as part of your campaign, you’re effectively engaging individuals who share an interest in your brand’s offerings.

3. Customer Satisfaction

Rewarding loyal customers or clients with custom luggage bags strengthens their emotional connection to your brand. This gesture not only expresses appreciation but also fosters a sense of belonging.

When these customers travel with your branded bag, it creates a unique bond, deepening their loyalty and encouraging positive word-of-mouth promotion.

4. Practicality

Custom luggage bags serve a dual purpose: they are visually appealing while being functional tools for travellers. As customers utilize these bags during their journeys, they experience the practical benefits of your promotional item.

This blend of aesthetics and usefulness enhances the overall value of the bag and, by extension, your brand.

 

5. Long-Term Marketing

The durability and quality of custom luggage bags ensure they remain in use for an extended period. Unlike some other promotional items that may have a short lifespan, these bags withstand wear and tear, becoming a consistent feature in travellers’ journeys.

This extended usage translates to prolonged brand exposure and awareness.

 

6. Brand Memorability

Custom luggage bags become integral to travellers’ experiences, creating lasting memories associated with your brand. Whenever customers use or see these bags, they recall their journeys and the positive feelings associated with their travels.

This deepens the emotional connection between customers and your brand, resulting in enhanced brand memorability and loyalty.

 

Discover more custom luggage ideas from ODM:

Make your brand a part of everyone’s memorable travelling journey through these multifunctional custom made suitcases! Choose your design below:

 

Due to the customizable, eye-catching lighting, this custom luggage bag is ideal for distinctive brand activation. Additionally, it could use such lighting to frame your brand.

 

Designed with a rock ‘n’ roll steering, this suitcase has a stable steering system for safety. It is also sturdy but squishy – a soft, bouncy surface to resist impact.

 

The personalized luggage for kids is equipped with a retractable handle, ingeniously designed to be perfectly sized for tiny hands. This feature empowers kids to take charge of their own belongings.

 

In conclusion,

We believe that the use of high-quality custom luggage bags has a positive impact on customers’ perception of a certain brand. Moreover, the hang tags attached to the handle greatly helped in promoting their products.

Not only did it show how much the drinks cost, but it also served as their business card. For instance, Johnnie Walker hang tags contained their website, alcohol content, and a reminder to “drink responsibly.”

 

Why Work With ODM?

The ODM Group has lots of design ideas for promotional luggage bags. We can make it as quirky or as high-end as your branding needs require. Our Mindsparkz team can also help design and manufacture travel accessories and hang tags for promotional bags and branded shopping bags.

Send us an email to learn more about our creative process and how we can help your business grow. If you have design ideas in mind, why not send them over to our designers so we can start working on them? Get in touch with our team today!

Flatpack suitcase is one of our latest luggage designs. A foldable suitcase is a revolutionary travel essential that offers unmatched convenience and portability.Made from durable polycarbonate (PC) material, the compressible trolley ensures your customers’ belongings remain secure throughout their journeys. It is also an integrated TSA-approved padlock so they can travel with peace of mind, knowing their valuables are protected from unwanted access.

 

 

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