Ever thought of using socks for your marketing campaign? It may sound unorthodox but that is the perfect reason why it is so effective! Offering promotional socks has a target audience of everyone, because everyone wears them!
You can embroider your company’s brand logo, name and trademark colors on these custom promotional socks. With almost everyone wearing socks everyday, why not advertise your brand through them? In today’s age where there are countless methods of promotion, consumers always love something unexpected yet functional. Therefore, socks make the perfect surprise gift to get your brand noticed!
These promotional custom socks are a living example to convey our message. ICG, a multi-disciplined communications agency choose to give these promotional socks to their corporate clients. Many companies still have not realized the potential custom promotional socks have as a promotional product.
Why Promotional Custom Socks are So Effective:
- Brand Awareness: Socks are something that people wear everyday. Thus, displaying your brand name on socks is an excellent way to make people notice and gain awareness for your brand.
- Uniqueness: Promotional socks are not something that you see everyday. Hence, you can easily stand out from your competitors using these socks to promote your brand. In a business climate where traditional advertising simply does not cut it anymore, these socks lets you differentiate your brand from all the others.
- Utility: Socks are a necessity for almost everyone. Thus, giving away promotional socks is sure to make customers appreciate your brand, as they are receiving something that they need. Maximizing utility for customers is always a smart move!
- Highly Customizable: These custom socks are extensively customizable. You can decide on which color, pattern, design and material you want. There is an endless possibility of ideas that you can choose for your brand!
We here at ODM have a vast experience in designing promotional socks. Every year, we design custom socks featuring the animal in that year’s Chinese New Year. Check out some of these socks that we have designed over the years.
These promotional socks were designed for the Year of the Rooster. The socks were designed in two colors: red and brown. The socks featured roosters to represent courage, victory, eloquence and vigilance.
These promotional socks were designed for the Year of the Dog. The socks came in 3 colors, green, red and black, and featured cute pugs all around! Who wouldn’t want these?
These promotional socks were for the Year of the Monkey. They came in 4 colors, green, red, yellow and blue. The green socks had the dual use of also celebrating St Patrick’s Day that year!
How we can help you:
If you are looking for something unconventional that is not a typical promotional product you see everywhere, these promotional socks are perfect for you! Here at ODM, we have years of experience in designing, sourcing, and manufacturing custom promotional products. We have an in-house team of talented product designers, and we offer product brainstorming sessions where you can select the perfect promotional product for your company. Feel free to contact us to learn more about how we can help you come up with new and innovative ways to promote your brand!
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Check out these custom promotional socks by Baylis and Harding. They were included as a free gift with purchase of Baylis and Harding’s jojoba silk and almond oil foot lotion. An effective marketing move indeed!
Another great promotion involving socks! These were designed to promote Le Tour de France using on-pack promotion. The use of the trademark bright yellow color and contrasting black words is sure to turn heads!
This gift with purchase promotion was by New Balance. Customers simply had to purchase $100 worth of products to get a free pair of sandals or socks. This classic promotion method is still one of the most effective ways to get customers spend money on your brand!