Marketing Gift Idea: Custom Luggage to Elevate Your Brand’s Journey

Ettusais offered these chic and stylish custom luggage bags as one of its marketing gift ideas. This promotion is available in Singapore, at Metro Paragon and Metro Woodlands. Customers can receive any of these items upon purchasing items from Ettusais worth SGD$180.  The luggage comes in three different colours and two designs. It is only limited to one piece of luggage per person.

Ettusais is a Japanese skin-loving beauty brand that is popular for its products that prevent adult acne. It believes in giving women fun, tools for their individualism, and freedom from adult acne!

 

What Makes Custom Luggage a Perfect Marketing Gift?

1. Practicality meets Branding

Custom luggage bags effortlessly combine functionality with branding. As a practical travel companions, they accompany individuals on their journeys, both domestically and internationally.

By adorning these bags with your company’s logo, colours, and taglines, you transform them into mobile billboards, effortlessly spreading your brand’s message wherever they go. With each use, your brand gains exposure, increasing visibility and recall among a diverse audience.

2. Travel as an Opportunity

Travel presents a unique marketing opportunity, as it exposes individuals to new environments and experiences. Custom luggage bags become an integral part of travellers’ journeys, acting as an extension of their identity.

When fellow travellers notice eye-catching luggage bags, conversations are sparked, and curiosity is piqued. By strategically incorporating your brand’s design and messaging on these bags, you have the potential to turn heads, strike up conversations, and create valuable connections.

3. Memorable Brand Experience

Custom luggage bags offer a tangible and memorable brand experience. By investing in high-quality materials, thoughtful design, and attention to detail, you provide recipients with a product that reflects your brand’s commitment to excellence.

The functionality and durability of these bags ensure that they become trusted companions, enhancing customer loyalty and fostering a positive brand association. Every time travellers reach for their custom bag, they are reminded of your brand and the positive experience associated with it.

4. Targeted Marketing Opportunities

Custom luggage bags allow for targeted marketing opportunities. For instance, if your business caters to frequent flyers or corporate travellers, providing them with custom bags creates a sense of exclusivity and appreciation.

Moreover, you can partner with airlines, travel agencies, or hotels to offer branded luggage bags as loyalty rewards or promotional incentives. This strategic collaboration enables you to tap into their customer base, reaching a wider audience and expanding brand recognition.

5. Versatility and Extended Reach

Custom luggage bags offer versatility in their usage beyond just travel. They can serve as gym bags, overnight bags, or even stylish work totes. This versatility extends your brand’s reach to various settings, exposing your message to a diverse range of potential customers.

Additionally, the bags can be designed to include compartments, pockets, and organizational features, further enhancing their practicality and making them even more valuable to recipients.

6. Longevity and Durability

One of the remarkable advantages of custom luggage bags as a marketing gift is their longevity. Designed to withstand the rigours of travel, they are crafted using durable materials that ensure long-lasting use.

This translates to extended brand exposure, as the bags accompany travellers on multiple trips, vacations, and adventures. The durability of these bags also reflects positively on your brand’s commitment to quality, reliability, and customer satisfaction.

 

Discover how other brands use luggage as part of their marketing:

A liquor brand has been spotted, presenting a GWP hand luggage for their promotion. This promotional product, which sits perfectly beside product shelves, fits excellently in marketing their product inside Singapore’s Duty-Free store.

 

Jack Daniel’s recently advertised with free promotional luggage bags at HKG Airport for their 150th anniversary. With a minimal Purchase of 580 HKD, the customer will get a free travel bag and with a Purchase of 1300 HKD a free trolley.

 

The famous French liquor house is giving customers an option to either obtain a 10% discount on their selected products or free luggage, upon purchasing 2 bottles, or more, of their spirits.

The sports GWP promotion ran from 1 August to 30 September 2020 and was only available in Singapore. All shoppers have to purchase 4 x 20 cans of Heineken beer, and then scan the QR code to go to the redemption website.

 

In Summary

In a world where first impressions matter, custom luggage bags offer a unique and impactful marketing opportunity. By combining practicality, versatility, and creative branding, they elevate your brand’s visibility, foster memorable experiences, and create valuable connections. Invest in custom luggage bags as a marketing tool, and watch your brand effortlessly travel the world, leaving an indelible impression on every journey.

Are you looking for a promotional product agency to partner with? If yes, the ODM group is here for you! We can assist you in designing and creating any promotional product you need for your business. Feel free to contact our team today to get a detailed quote.

 

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