What makes a gift with purchase attractive to customers other than it being free? Of course, the utility value of the item and its appearance. A promotional item must have a very interesting and attractive outer appearance to be able to attract customers to purchase the product to receive the gift with purchase. Dettol has thus come up with this promotional strategy by offering a plush chenille microfiber wiper with squeegee as gift with purchase for any purchase of a bottle of Dettol disinfectant multi action cleaner liquid. This promotion was spotted in a supermarket in Hong Kong, called Wellcome. Read on to find out more about this promotion!
A Useful & Ornamental Gift with Purchase – Chenille Microfiber Wiper with Squeegee
Dettol, originally launched in 1933, is the trade name for a line of hygiene products manufactured by Reckitt Benckiser. Dettol now has a global range of products in the areas of hand hygiene, surface disinfection, surface cleaning, personal washing and bathing, malodour control and first aid. A renowned brand all around the world, Dettol is perceived highly by everyone.
Why this Microfiber Wiper as Gift with Purchase?
A chenille microfiber wiper with squeegee has small microfiber feelers, which are suited to pick up even the smallest traces of dirt even at awkward places such as small corners of the house or fan covers. This handy microfiber wiper is able to dry surfaces in an instant. After using this microfiber wiper, it can even be hung on the wall for ornamental purpose. The lion plush attached on the microfiber wiper adds on to the overall design, making it not as dull-looking.
Branding Gift with Purchase Boosts Sales
Branding your gift with purchase can help generate more sales. Company logo or company details can be imprinted on this chenille microfiber wiper with squeegee, to enhance brand loyalty. Consumers who use this microfiber wiper would definitely take notice of the company logo or details on it. This way, your company name would be deeply etched in their minds. When they are thinking of purchasing any cleaning or disinfectant products, they would definitely be reminded of you first.
Brand awareness can also be enhanced when family members, relatives or friends visit the consumers’ home. Whenever they walk past this microfiber wiper that is hung on the wall, they would also notice the logo on it. They would surely notice the wiper, as the lion plush attached on it is very eye-catching. Therefore, branding is very important when coming up with a gift with purchase for your products.
Here at ODM Group, we have multiple years of experience as a promotional marketing agency. If you are looking for similar promotional products like these, do contact us and we will assist you in sourcing for high quality products at lower cost. Let us make the process of finding your promotional product hassle free! Otherwise, if you are looking for promotional product inspiration, you can view our blogs here.
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Frequently Asked Questions (FAQ):
What are microfibre cloths made of?
In cleaning products, microfiber can be 100% polyester, or a blend of polyester and polyamide (nylon). It can be either a woven product or a non woven product.
What are microfibre cloths used for?
Microfiber is widely used for many reasons. It varies from car dealers using it to handle tasks like removing wax from paintwork, quick detailing, cleaning interior, cleaning glass, and drying and even home owners cleaning their personal belongings. Because of their fine fibers which leave no lint or dust, microfiber towels are used to leave their personal belongings squeaky clean.
What are the benefits of using microfibre towels?
They are environmentally friendly and reusable, which allows you to save costs. It also allows for improved safety and better health!
