Choosing meaningful charity merchandise is important to ensure that your message is delivered in a way that would move people to support your cause. BBC Children in Need Charity is using Pudsey Bear-inspired merchandise to raise funds and spread the word about their advocacy.
Every year, the charity broadcasts a Children in Need telethon as part of their fund-raising campaign. Celebrities, including comedians, singers, and actors, will participate in this 6 and a half hour-long telethon. The next telethon will be on November 17. The proceeds will go directly to the charity.
What We Love About Their Charity Merchandise
- The Use of Their Official Mascot: The organization is selling Pudsey Bear merchandise such as headbands, key rings, and pin badge to raise funds for their beneficiaries. It’s easily recognizable and it makes their campaign ever more impactful. The use of their mascot will encourage kids and adults alike to purchase their merchandise because it is easily recognizable and is very popular.
- Instills Good Values: Kids will love the cute Pudsey pom pom key rings, pin badge, glow in the dark Blush ears. It’s a wonderful opportunity to teach children the importance of helping people who are in need.
- Eye Catching POS Display: The yellow merchandise and POS display stood out because the color is noticeable and is pleasing to the eyes. The color resonates with their brand and mascot. It’s important because it pulls in people to your POS display. In addition, placing it at the paying counter gives the brand a lot of sales advantage.
We love the fact that the charity merchandise is going to help a lot of disadvantaged children and that it inspires collective effort. Using these promo items allow them to deliver their message loud and clear to a lot of people out there.
If you need charity merchandise to promote your cause, feel free to get in touch with ODM. We will be more than happy to design and manufacture meaningful promotional gifts, and charity merchandise and giveaways.