If there is one product that we consider very versatile and effective in marketing beer, that would be bottle openers. They are packed full of promotional potential. Useful and very easy to carry, they offer a lot of brand exposure at a very minimal cost. Customized bottle openers are one of our go-to marketing gifts and tradeshow promotional gifts.
We have featured various custom bottle openers here in our magazine before. There were keychains, wall-mounted, and multifunctional ones. We all love them!
Here at ODM, we make sure to keep up with the trends, that is why we attend trade fairs and exhibits. The recently concluded Virtual Canton Fair is a treasure trove of great marketing gift ideas for 2021. And these customized bottle openers are among our favorites because:
- They are made in the shape of sports balls such as basketball, baseball, and football.
- Can either sing or record voices
- Battery-operated so it’s energy-saving and environment friendly.
- Bespoke shape but ergonomically designed. It will not slip nor hurt your hand while opening bottles.
Why Bottle Openers for Marketing Beer?
Bottle openers are a handy device we use to wedge the caps off beer bottles. Every household has at least one of these. Without a bottle opener, people tend to use a spoon, fork, and even knife to remove the cap. However, that is very dangerous. So, this is why bottle openers are very important.
In addition, bottle openers are something people will need but will not actually buy themselves. Even those who already have bottle openers in their homes will still appreciate receiving another one. There is a need for this product, but we are guessing people will not go grocery shopping just to buy this. And we are also absolutely sure that many people own bottle openers that were either giveaways from a certain event or a GWP.
When marketing beer, you also want a promotional gift that customers can use together with your product. That is why a branded bottle opener is such an ideal giveaway. Furthermore, this small and handheld device creates instant recall whenever they are used.
How Do You Kick Off Your Beer Marketing with these Ball-Shaped Customized Bottle Openers?
So whether it is a local or an international sporting event, do not miss the chance to gain exposure from sports sponsorships.
Take Advantage of the Audio Feature
These bottle openers can sing and record voices! So, this means it is time to also popularize your company jingle. This does two things: makes the product more fun to use and make your brand easier to remember.
Jingles are an effective and classic way of advertising. Catchy ones really tend to stick in our heads for months and even years. KitKat and Coca Cola have some of the most popular jingles in the history of advertising. The upbeat music makes it easier for customers to remember what makes your product different from the rest.
Since the sale of beer soars during special occasions such as Christmas, New Year, Halloween, and Graduation, why not record well-wishes and greetings to make your customers feel you are celebrating with them?
Offer as an In-Venue Giveaway
For bar owners, in-venue giveaways are a surefire way to make a lasting impression on customers. And one of the best customer giveaways you can offer them is a logo bottle opener. This is a nice way to thank your customers for coming to your establishment.
The ball-shaped openers looked like figurines instead of openers. The novelty of the design makes them look like toys instead of a promotional product. Further, receiving a freebie from your business will give customers more reasons to come back.
Other Industries and Events Where You Can Offer Customized Bottle Openers
Bottle openers are not only ideal for marketing beer. They can also be used as giveaways for other niches or events such as:
- Beverage companies such as Coca Cola and Pepsi
- Souvenir Shops
- Car Dealerships
- Trade Shows
- Music Fests
- Charity and Fund Raising Campaigns
So, before diving into your next beer promotional campaign, take a step back and ask yourself. Would my gift be of use to my customers? How is my marketing budget? Are my promo gifts durable enough to last for several months and even years? Would this idea allow me to be creative with my design and branding?
Versatile and extremely useful, anyone who receives a custom bottle opener will gladly keep it. They are portable advertising media that can trigger instant brand remembrance whenever used. You see, people want functionality above everything else. Moreover, they are not as expensive as other promotional gifts, gaining you a huge ROI at a minimum cost. Therefore, it is a win-win for you and your customers.
Are you interested in these ball-shaped bottle openers? If so, do not hesitate to contact The ODM Group today. We will help you customize this handy little tool to suit your branding needs. Quote product code ODM-3161 when contacting our team.
ODM is your one-stop-shop for all things promotional! Together with our product designers at Mindsparkz, we will help you design low-cost, yet high-quality promotional gifts, brand packaging, and POS display units for your business.
After more promotional product ideas for the drinks industry? Then be sure to check these blogs out!
Kickstart Your Beer Marketing with These Cool Promotional Ideas
Perfect for breweries, bar owners, and restaurants, the body is made from wood, so they can be hung on walls.
Take a look at this cute bottle opener in the shape of a beer bottle. If this does not make you crave for beer, I don’t know what will:
Here is another extraordinary bottle opener design that will impress your customers. It offers multiple functionalities, ideal for camping and everyday home use.
A flash drive and bottle opener in one! How clever is that?
These wall mount bottle openers are certainly one of the best bottle openers we have seen. Made of wood, they depict different country maps. This is really a creative way to show people which countries have popular breweries!