Roku Gin Adopts Sustainability With its Custom Fabric Packaging Bag Idea

What Makes the Fabric Packaging Bag Exceptional?

Plastic, paper, and cardboard are probably the most well-known beverage packaging materials. But creativity is a must if you want to rise above the rest. Likewise, if you’re concerned with the environment, you would prefer a more sustainable one.

We believe that’s what makes Roku Gin stand out in-store. The brand effortlessly captures customers’ attention with its adorable and undoubtedly sustainable packaging idea. But what makes Roku Gin’s fabric packaging bag exceptional, and what do we love about it?

1. Stylish

Roku Gin’s fabric packaging bag is a perfect example of furoshiki.

Furoshiki is a traditional Japanese wrapping practised using a square piece of an elegant and decorative design cloth.

Printed with cherry blossoms and coming in vibrant colours, this packaging is certainly a stylish one. 

2. Eco-Friendly

Unlike single-use plastic, the brand’s creative product packaging is safe for the environment.

Because it is made from fabric, it can be recycled multiple times.

Indeed, Roku Gin’s furoshiki bag could be a very eco-friendly solution to our contemporary plastic problem.

3. Handy

Handling a drink in box packaging is a challenge.

Your option is to slip it in a paper bag offered by the store or carry your own bag.

But this fabric packaging from Roku Gin won’t make you worry like that.

Since it comes with a drawstring, it is easier and more comfortable to handle.

4. Reusable

Who would dare to ditch this stylish fabric packaging bag? Definitely no one!

This limited edition packaging is very reusable, thus, shoppers can use it for other purposes such as cosmetics and toiletries storage.

Unlike plastics, this can be used multiple times.

5. It Makes a Perfect Gift

Roku Gin’s drink indeed makes a perfect gift idea, but offering it with beautiful packaging makes it even better! The fabric packaging bag adds elegance to the product, giving it more excitement to the recipient.

More sustainable packaging ideas to consider:

Made from 100% natural fibre, this burlap pouch is guaranteed to be good for the environment. Moreover, the bag is durable and easy to customise.

These branded eco-bags are made from Tyvek, which is an eco-friendly material. Not just suitable food packaging, they are ideal for different kinds of products.

Made from Spunbond Polypropylene, it is comprised of unceasing filaments produced by an integrated fibre spinning, web formation, and bonding process. This material resembles cloth and fabric that is used in a wide array of applications.

Made from cotton canvas, these branded bags are 20-30 cm in size. However, its height, width and gusset can be customized according to your marketing needs.

See more fabric packaging ideas from other drink brands:

People’s attention can be difficult to get and their interest is an even harder feat. Get more inspiration for your brand by clicking on the image below:

In Conclusion,

It goes without saying that product packaging plays a vital role in any business, especially in the beverage industry. Thus, investing in a good one is very crucial. And apparently, Roku Gin understands its importance to their business.