Moet & Chandon, one of the world’s renowned champagne producers has once again proved its leading position in the industry. Following our previous post on how it adds value to its promo via POS Display, it now incorporates utility into it’s bottle packaging. This will definitely increase perceived value of the product on sale.
This form of packaging has enabled the brand to stand out from its competitors, whilst saving shelf space at the same time. This cooler bag also comes with a handle. So it not only keeps the bottle of champagne cold but also helps customers to carry it easily. This 2 in 1 promotional item is made with combination of neoprene & plastic, similar to our 4 in 1 Coolzee!
See below on other packaging strategies adopted by various beverage companies!
- Aberlour Leather Pouches
- Pommery Champagne Bottle Packaging
- Theo Preiss Special Wooden Spirits Packaging
- Eristoff Vodka Bottle Coat Packaging
- Mouton Cadet Luxury Fur Coat Packaging