Premium Gift Items China: How Does Milkground GWP Excite Customers?

People love receiving gifts and they tend to grab them even if they don’t need them. This is the reason why gift with purchase offers are great in promoting your business and increasing brand awareness. Here’s an excellent example from Milkground – a famous brand known for its dairy products and previously hit the market with premium gift items in China!

Milkground has been successful in marketing processed cheese with a Chinese twist. It has developed original snacks such as stringy cheese, cheese sticks and cod-flavoured cheese which are particularly popular among children.

Milkground’s Premium Gift Items

Targeting young audiences with its cheesy original snacks, Milkground knows how to remain on top of their mind with its premium gift items. For this in-store promotion, the brand offers a do-it-yourself kit as a gift with purchase offer to customers.

We spotted this DIY kit in one of the supermarkets in China.

It is a combination of a merchandise bag and colouring materials to create an enjoyable experience for both children and adults alike – also perfect for those who want to relieve stress and unwind.

The best part is that they are portable too!

We cannot also deny how the promotional product packaging caught our eyes with the adorable characters featured on it.

It is definitely one of the factors that made this on-shelf marketing more exciting.

Paw Patrol is just one of the most popular children’s television series and there’s no wonder why the brand established a co-licensed partnership with the franchise.

What Are the Benefits of Offering Premium Gift Items?

A gift with purchase is a great way to get people excited about your brand. You’re probably wondering how does this work? Let’s take a look at how Milkground GWP works in more detail:

1. It encourages people to try new products.

Premium gift items are always attractive and exciting to people. This is why they are typically used for launching new products or for promoting brands.

By giving away premium products, your customers will associate your brand with those products. This makes them more likely to want to try out your other products in the future because they’ve already had positive experiences with the premium ones that you’ve given away for free!

2. It gives existing customers an incentive.

The idea behind giving premium gifts as a reward to your customers is that they can be motivated to do repeat business with you.

When customers see that there’s an extra item being offered with their purchase, they’ll feel appreciated by your brand and more likely to engage with future marketing campaigns. On top of that, offering premium gift items along with your products makes them stand out from other companies who do not offer any gifts at all.

3. It helps you build relationships with customers.

If you want to increase your sales, it’s important that you think about how giving away freebies will impact your brand. It is a great way to improve customer loyalty by creating a sense of exclusivity between you and your customers.

Providing premium gift items as promotional freebies can promote your business while also creating positive customer experiences.

Why Source Premium Gift Items in China?

China is a leading manufacturer and exporter of promotional gift items. The country has a strong reputation for producing high-quality products at affordable prices, making it the ideal source for your next promotional giveaway.

PROMOTIONAL GIVEAWAY ITEMS FOR KIDS: CHARM THEM WITH COLORING MERCHANDISE

Here is colouring merchandise that comes in practical forms too!

These branded promotional products include colouring bags, hand fans, and aprons.

Each item is printed with fun designs which include animals, festive symbols and cartoon characters. This certainly provides brands and businesses with a wide range of options to choose from.

PROMOTIONAL GIFTS ITEMS FOR KIDS: 6 BENEFITS OF CUSTOM COLORING BAGS

Apart from being practical, promotional bags allow children to express themselves at a young age. This is why it is one of the most popular kids’ promotional products in the market.

Interested in getting colouring merchandise for your next campaign too?

You might love to check out this blog that we prepared for you!

Marketing to Children: A Quick Checklist in Offering Coloring Materials

These paint & wear kits come with a promotional t-shirt and a set of colouring washable paints. Each wearable merchandise inside the kit is printed with different tourist attractions in the city.

Seeing this promotion for kids, we are inspired to create this 5-point checklist for marketing to young audiences.

Wrapping It Up,

Premium gift items are the best way to excite your customers. The reason is that it shows that you care about them and want to give them something special.

It is also a great way to increase customer loyalty as well as profitability. And, as we all know, in today’s competitive market, it is important for companies to find ways to differentiate themselves from their competitors.

Harness Our Team’s Creativity!

So, if you are a company whose target audience is kids, then why don’t you incorporate these premium gift ideas into your marketing mix? With parents becoming more purpose-driven in their purchases, it is vital to add value to your brand.

Here at ODM, our team is always on the lookout for new and exciting custom marketing gift ideas and branded promotional products that suit your branding requirements.

Connect with our team today so we can get started with your next promotional branded merchandise!