Tabletop Marketing Display: Why Should You Invest In One?

Whenever people go to bars, coffee shops and restaurants, they will spend most of their time at their tables. With that being established, a tabletop marketing display is a perfect way to communicate with them about your promotions and brand.

In one of Hong Kong’s restaurants, this tabletop marketing display of Food Panda, a food and grocery delivery platform operating in 12 markets across Asia, effectively got our attention.

In this blog, we’re featuring the advantages of tabletop marketing and why should you use them, so let’s start!

Why Should You Invest In Tabletop Marketing Display?

1. Durability.

This tabletop sign is made from acrylic while the toothpick container is made from plastic. These materials are all guaranteed to last long and are cost-effective to produce against other materials.

Aside from that, these materials are also easy to clean and low maintenance. You can leave it as it is and it will still do its job of carrying your brand and promotions to customers.

2. Placement.

As mentioned above, a tabletop marketing display is a perfect advertisement place because it’s where people spend most of their time. It gets the brand the exposure it needs and helps increase brand retention for consumers.

Moreover, branding something as conspicuous but practical such as the pink tissue container also helps to leave a strong and positive impression on consumers.

The strong pink colour means fun and energy which is aligned with the online platform’s vision of whenever you crave, we can help.

3. Accessibility.

Another notable feature of this tabletop marketing display is the QR code at the top and at both sides of it. It makes it easier for customers to check what the code is for anywhere they sit at the table, or if they’re just passing by for a quick run to the restaurant.

This is important because people value their time and the ease of access saves an important resource such as time.

4. Communicate Message

In this promotion, the tabletop marketing display contains the menu of the restaurant. As well as the delivery schedule when ordering food and the promos consumers can avail.

It also effectively communicates that consumers can order the restaurant’s food through Food Panda, leading them to download the app for their own convenience.

Check out how FoodPanda collaborates with brands and how these promotions bring customers delightful experiences. 

Here are other ways businesses creatively used a tabletop marketing display to get your ideas rolling:

In this promotion, the renowned coffee shop proved why it’s popular with its innovative promo idea of a tabletop power bank, letting its consumers enjoy their coffee while charging their gadgets.

Check out how these branded and multi-functional tabletop advertising displays managed to get the attention of their target market. Read more details below:

This cute Martini Fiero tabletop display truly displayed the brand’s creativity. This bespoke shop display is after a fruit used to make the martini it promotes! Check the details below:

During the Oktoberfest in Germany, Heineken utilised a cost-effective custom tabletop display in line with the feast and got its consumer’s attention. Read more below:

Meanwhile, Oldish went for the eco-friendly and nostalgic vibe of woods in its tabletop marketing strategy. The promotional napkin holder also doubles as a table number for easy processing of orders.

Essentially,

A tabletop marketing display gets your brand, promotions and information to your target people. Additionally, it can help increase brand retention and recall. For your consumers, it will also be appreciated because it saves them the time to ask for information and a menu.

These, alongside the durability and the cost-effectiveness of the material used, a tabletop marketing display is a beneficial marketing strategy for the food and beverage business.

If you’re interested to have your own effective tabletop marketing display, ODM can help! We specialise in customising promotional merchandise alongside our in-house product designer, Mindsparkz. We will closely with you from start to finish to make sure you get the quality you want.

Aside from that, we also offer a variety of services that ranges from corporate giveaway ideas to product packaging solutions and point-of-sale displays. For more information, feel free to email us today!

Latest Blogs from ODM: