Mid-Autumn Festival gives brands a valuable opportunity to connect with customers through products that feel seasonal, meaningful, and easy [...]
The Mid-Autumn Festival usually falls in September or October each year, depending on the lunar calendar. To commemorate this [...]
Year-end is the most competitive selling season for FMCG brands. Consumers are more open to trying new products, buying in [...]
Aluminum can packaging has undoubtedly taken the FMCG industry by storm over the years. With the fantastic benefits that this [...]
A Custom packaging is a great way to improve sales because it allows your brand to speak to your customer [...]
Kellogg's recently had this gift with purchase promotion in Singapore. They were offering promotional tumblers for every purchase of 2 [...]
Recently, we came across this gift with purchase promotion at a supermarket in Singapore. Marigold is offering promotional lunch boxes [...]
FMCG brands are constantly rolling out supermarket in-store promotions as the industry is very competitive. Now, brands are targeting kids [...]
Recently, I came across this on-pack promotion in Singapore by Kellogg's for their various cereals. If shoppers buy 2 boxes [...]
In-store displays are a great promotional strategy for FMCG brands to stand out from competitors in a retail store and [...]
Promotional Kitchen Gadgets are great redemption gifts for FMCG brands to entice customers to their brand. This is because they [...]
