When it comes to packaging, wood is a marketing manager’s top choice of material as they are beautiful, durable, and eco-friendly. Why not work with a wooden gift box factory to know how you can make the most out of your branded wooden packaging?
With so many similar products on the shelf, many brands out there are struggling to make more walk-through’s than walk-by’s. One possible reason could be that the packaging is not attractive or convincing enough. As a business owner, you do not want your products to be overlooked on the shelf just because the facade is not eye-catching enough. It is a waste of marketing budget. With that said, check out this fine example to give you new packaging ideas.
We spotted these bespoke wooden packaging for spices in Sri Lanka and we were amazed by its artistry and workmanship. The gift box houses various spices popular around the country. Not only is the packaging unique, but it also conveys their marketing message in a distinctive manner.
Wooden Gift Box Factory : Why We Love these Box Packaging
The packaging comes in different eye-catching shapes with compartments to “house” the spices such as cinnamon, cardamom, black pepper, fenugreek, coriander, nutmeg, cloves, white pepper, mace, chili. Each bespoke product packaging has compartments and labels so customers who are not familiar with the spices can identify them easily.
Wood is beautiful and durable. What we like about these examples is that they are reusable. Customers can use them again after finishing the contents. As they have been labeled, they help cooks organize their kitchen.
The packaging combines functionality and beauty. As such, not only will customers be attracted to the unique design but the practicality of the packaging also increases the perceived value of the product.
Preserves Freshness of Products
Unlike plastic, wood does not leach harmful chemicals over time. It also retains the aroma and taste of the spices. As such a wooden spice container can be a great way to store your remaining spices.
Biodegradable, this wooden packaging is definitely safe for the environment. This way, the brand is able to promote their products whilst also protecting the environment one wooden packaging at a time.
Wooden Gift Box Factory : How to Win Customers with Pretty Packaging
As the packaging is among the most important aspects of product merchandising, make sure that they are visually interesting to attract people right away. In our example, they kept the packaging simple to let the natural colors of the spices stand out.
Marketing budget is another factor to consider when it comes to designing and manufacturing a promotional product packaging. As such, you should also try to explore other possible materials such as paper, bamboo-based packaging, as well as cornstarch. They are a fantastic alternative to wood as they cost relatively little to manufacture yet have less carbon foot print than plastic.
Most importantly, you need to find a trustworthy wooden packaging supplier and designer to make your vision come alive! With their expertise, you can rely on them to deliver top-notch brand packaging at a reasonable price.
Contact The ODM Team!
If you are inspired by this product packaging design example, then contact ODM today. Our team of product designers and merchandisers will assist you from product brainstorming sessions all the way through the design, sampling, and manufacturing stages. Get in touch with us today!
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