After seeing the Custom Shelf Wobblers in a shopping mall, we have come to love the concept of this low-cost and effective Point-of-Purchase marketing technique. It is commonly located along product shelves at shopping malls / supermarkets to grab the attention of its consumers, giving a brand a competitive edge over its competitors on the same shelf.

 

Custom Shelf Wobblers 1

Custom Shelf Wobblers 1

With increasing competition in the market, it is important to stand out from you competitors. For example, the eye-catching shelf wobblers made by the brands Palmolive and Safeguard.

Here, we will share the top 3 benefits of using Custom Shelf Wobblers.

Why are Custom Shelf Wobblers the perfect marketing tool?

  1. Stimulates Sales: Having signs such as “Big Savers Pack” will attract consumers  due to its striking red colour, as well as the opportunity to save money. Sale discounts will entice first-time purchases and repurchases, as well as drive impulse purchases. Shelf Wobblers can also help to push sales, which is extremely important for food inventory that have an expiry date.

 

Custom Shelf Wobblers 2

Custom Shelf Wobblers 2

2. Practicality: Custom Shelf Wobblers are easy to make, able to be purchased at a low-cost and are easy to remove. However, with affordability and convenience, it does not mean that they are not useful. Shelf Wobblers are one of the most effective and efficient marketing tools there is. Like shelf banners, they help to increase the consumer exposure and attract potential buyers. Brands and merchandisers can use Shelf Wobblers for multiple products and can also easily replace them.

3. Interactive and Engaging: There are no restrictions to what you can print or display on a Shelf Wobbler. One of the best ways to interact with your customers is by using quick response bar codes or QR codes. QR codes will make purchasing or participating in promotional contests convenient. Consumers can scan your QR code to load a promotional video on their device to have a better insight of your products. The QR code can also link to a survey to receive customer feedback, which is always essential for brand development.

Overall, Custom Shelf Wobblers are highly recommended to always ensure loyal customers and your increasing consumer base. They are cost-effective,easy to install, and more importantly, useful in raising awareness about your current promotions.

Here at ODM, our experienced team will ensure a comfortable process and pleasant experience for you. Our specialists and product designers here are able to provide you with unique ways to promote your products. Feel free to contact our team today to learn more about how this can vastly improve your business! Aside from, POS displays, we can also help design and manufacture custom promotional products and product packaging.

If you are looking for more examples and benefits of Point-of-Sale displays, click on the links below:

Below shows you that you can also promote a giveaway using POS displays (which includes Shelf Wobblers as well). This is proof that there is no restrictions to what you can promote using a Custom Shelf Wobbler.

 

The below blog shows and explain how your POS displays can allow you to gain a competitive advantage in a place that is highly competitive – many similar products targeting the same target market.

 

Why do certain POS displays stand out from the rest? Here are the 3 benefits of a Point-of-Purchase display listed and explained. Check out to learn more!

Why are custom shelf wobblers the perfect marketing tool?

Because it stimulates sales. Having signs such as “Big Savers Pack” will attract consumers due to its striking red colour, as well as the opportunity to save money. Sale discounts will entice first-time purchases and repurchases, as well as drive impulse purchases. Shelf Wobblers can also help to push sales, which is extremely important for food inventory that have an expiry date. Moreover, custom shelf wobblers are easy to make, able to be purchased at a low-cost and are easy to remove. However, with affordability and convenience, it does not mean that they are not useful. Shelf Wobblers are one of the most effective and efficient marketing tools there is. Like shelf banners, they help to increase the consumer exposure and attract potential buyers. Brands and merchandisers can use shelf wobblers for multiple products and can also easily replace them. Finally, there are no restrictions to what you can print or display on a Shelf Wobbler. One of the best ways to interact with your customers is by using quick response bar codes or QR codes. QR codes will make purchasing or participating in promotional contests convenient. Consumers can scan your QR code to load a promotional video on their device to have a better insight of your products. The QR code can also link to a survey to receive customer feedback, which is always essential for brand development.

Why is it better to use custom shelf wobblers for promotions rather than other displays?

Overall, custom shelf wobblers are highly recommended to always ensure loyal customers and your increasing consumer base. They are cost-effective,easy to install, and more importantly, useful in raising awareness about your current promotions.

How much does custom shelf wobblers cost?

It will depend on the design but it costs approximately 0,5$ to 3$ per wobbler