4 Reasons Why We Say “Yes” to this Creative Display Stand from Mentos

Being “the Freshmaker” since the 1930s, Mentos never fails to bring freshness to its customers in every aspect of its marketing. Here’s the latest unique piece of the brand that we found at the airport in Ibiza. Totally striking with the fantastic colours and bespoke structure, this creative display stand made us say yes!

 

What Do We Love About this Creative Display Stand?

1. Unique Way of Presenting Products

In contrast with the usual point-of-sale displays we see in the market, this display stand comes in an eye-catching and exciting form. The products are well displayed to create uniformity and keep the whole concept organized even if some spaces are empty.

On top of that, we love how it works well in handling the tube packaging of this product range from the brand. This brings us to our next point.

 

2. Works Well With the Product Packaging

Brands and retailers must consider the connection between the product packaging and its display in developing in-store promotions. One should be able to work well with another to perform effectively in the retail space. Not to mention how this can be your edge to stand out in the tight competition in the market.

This creative display stand comes with acrylic layers that have tailored edges for the Mentos Rolls. They fit nicely onto each space which prevents them from falling sideways. It is also notable how these acrylic layers are maintained transparently to showcase the bespoke packaging design of the products thoroughly.

 

3. Encourage Impulse Buys

Located at the centre aisle, this creative display stand undoubtedly encourage impulse buys among passersby. We found this strategy brilliant as Mentos products can create desire among travellers to “stay fresh” during their trips. Additionally, the structure of this unique store display idea makes it appear like it is offering the products to shoppers, pulling them closer to take one despite being inanimate.

 

4. Intensify Brand Exposure

The strategic location of this creative display stand in a high traffic area allows Mentos to intensify its exposure to a broader range of audience. As people come and go in the place, the higher the chance that this in-store marketing idea is being seen and appreciated by a large scale of prospective customers.

 

More Retail Display Ideas from Mentos:

Here’s how Mentos say yes to increased brand awareness with its branded display in a supermarket in Singapore. Made from corrugated cardboard, this promotional display rack from the brand is totally sustainable and engaging!

 

Take a look at this inspiring mounted display stand from Mentos that our team spotted in Ho Chi Minh, Vietnam. Products can be seen much easier here than on a shop shelf and appear more convenient for shoppers.

 

Closing Thoughts,

Apart from keeping its customers fresh, Mentos definitely never fails to provide convenience and exhibit innovativeness through its creative point-of-sale displays. This retail display stand is one of the unique displays we have seen from the brand, and we believe that it is beneficial in expanding its reach and staying relevant on the market.

Indeed, this creative display stand from Mentos made us say yes to its functionality and creativity!

 

Connect With Our Team!

Are you interested in getting a creative display stand to take your in-store marketing to the next level? Ready to make your brand get a lot of “yes” too? If so, then do not hesitate to reach out to our team today!

Here at ODM, we are always on the lookout for new and exciting custom display stand ideas and branded promotional products that suit your branding requirements. Our talented team of in-house product designers, Mindsparkz, can design the perfect branding tool for you.

We also offer product brainstorming sessions and a range of POS display design that exceeds the industry norms. Feel free to contact us today to find out more about how we can help your brand with your marketing needs!

 

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Sketching is a crucial phase in the product design process. When drafting, we recommend our clients opt for multiple sketches in order to simulate different outcomes of the product. Get more information about how we sketch by tapping the image below.