Custom Drink Stirrers: Mix Up the Best Marketing Campaign for Your Brand

Set your brand apart from the others using these custom drink stirrers! If you are in the drink industry, running a bar, or promoting a restaurant, these swizzle sticks could be the best add-ons to your marketing campaign. Over the years, they have become an integral part of many drinks and food companies, not to mention other retail brands that are using them as on-pack promotional items or GWP merchandise.

 

What are the Features?

Drink stirrers allow people to mix and make delicious cocktails. Aside from this functionality, stirrers also serve as excellent alternatives for garnishing drinks. It is also a great addition to any promotional marketing campaign. But what is the feature that makes these wooden drink stirrers unique?

• Made of Wood

Stainless and plastics are the common materials used in making drink stirrers. But if your business implements sustainable marketing, custom wooden stirrers are the best for you!

 

Our drink stirrers are made from birch wood. Though it is a light wood, this type of wood is strong and durable. This material is commonly used in making plywood and other product such as skateboards.

Can you imagine how durable these wooden stirrers are? Your business will definitely use them as your marketing tool in the long run.

 

• Customisable

Businesses, like you, want their products to be branded. Aside from promotion, branded items create brand authenticity. Anyone who will see your products can easily identify that that specific item belongs to you because of your branding on the merchandise.

 

And that is one of the most remarkable features of these custom drink stirrers. You can ask manufacturers to customise them with designs that align with your brand. Moreover, you can also personalise messages or anything you want to promote your brand and product.

 

• Versatile

If you think that these custom wooden products are for drink brands only, you’re probably wrong about it. These custom wooden stirrers also work for pubs, bars, and even hotels and casinos.

Furthermore, these custom stirrers are also great coffee advertising ideas!  If done and used right, the versatility of these custom branded novelties merchandise can help you achieve your marketing goals.

 

How to Add Custom Stirrers to your Marketing Mix?

There are many ways how to mix up unique and best marketing campaigns with these custom drink stirrers. We have listed the different strategies to get the most out of these promotional drink accessories below.

1. Gift with Purchase Merchandise

Gift with a purchase marketing strategy is one of the most common activities businesses use to create brand awareness and gain new customers. Having said that, making these custom stirrers as GWP or on-pack gifts for your drink brand is indeed a practical idea. These would be a hit among drink lovers as they will help them make and mix their favourite drink easier.

 

2. Event Giveaways

Participating in different local and international events is a great way to promote your brand and product. If you plan to attend any event or tradeshows, why not bring this unique merchandise with you as your promotional event giveaways?

 

Customising them with your logo or name is an effective strategy to make people remember your brand. Moreover, personalising them like adding a simple “Thank You” or short messages on these items can positively impact your prospective customers.

 

3. Brand Complementary Items

Complementary goods refer to any merchandise included in the main product being promoted.  For instance, you’re promoting your drinks in the retail store. These promotional drink accessories are a smart way to pique customers’ interest and double your sales.

These items are something that they can use daily or whenever they want to enjoy their drinks, thus offering these could expose your brand more. Moreover, the demand for complementary items can drive demand for the main product.

 

4. Promotional Product Idea

The truth is; drink stirrers don’t just serve as a tool to mix drinks or for some kind of aesthetics. Businesses also try to get the most out of these products by using them in their promotion.

If you’re running a bar or a restaurant, using these wooden swizzle sticks as your promotional merchandise is another way to market your brand to new and existing customers. There are times that customers bring home stirrers as souvenirs when they found them beautiful or interesting.  This means that your brand will continue to get exposure even after leaving your place.

 

Here’s how other brands used custom stirrers for their promotion:

Stirrers are a popular GWP merchandise for the wine and beverage industry. This GWP stirrer may not be the first of its kind. But, this one is unique and original. The material used for this item is a non-toxic one, making it safe for customers. The elegant and sophisticated appeal of this stirrer also added allure to the brand promotion.

 

Carlo Rossi’s has given away free stirrer to its customers in Japan. For every purchase of Carlo Rossi wine, customers had the chance to take home this stirrer for free. The item is customized with the brand logo, making it recognizable to customers.

 

In a Nutshell,

Wooden drink stirrers are a cost-effective way to promote your brand. Since they are also easy to reproduce, you don’t have to worry about manufacturing them when your supply lasts. Furthermore, since they are highly customizable, you have the freedom to modify them with your own design preference.

Since they are very versatile promotional items, you can use them no matter what business you have. If you are interested in using these custom stirrers in your promotion, feel free to send us an email and quote the product code: ODM-3891.

 

The Role of ODM

Are you looking for a cost-effective business gift to get the party in full swing? If you are, ODM Group is here to assist you!

Our team provides services such as customizing promotional giveaways, designing and manufacturing POS display units, producing gift with purchase merchandise, and curating brand packaging design. We have a team of experienced product designers, Mindsparkz, to ensure that we always meet our client’s needs and expectations.

 

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