Can This Branded Novelty Merchandise Unfold Your Retail Store Success?

It is very evident how the retail industry, especially clothing retail, grow in the past years. Almost every corner of the high streets and big establishments is filled with different retail clothing brands. As the competition becomes tougher, what can you do to intensify your retail store marketing? Do you have anything in mind that can boost the traffic and engagement of your store? How about giving this branded novelty merchandise a try?

This branded shirt folding board is definitely one of the best picks you could ever have. Its sleek and unique features would make this item perfect for your clothing store promotional strategy.

 

Features

Probably, folding laundry is one of the household chores people hate most. Thus, clothes become an endless pile of clutter after wash. And it is one of the main reasons why a shirt folder board is invented- to make laundry folding quicker and easier! Listed below are the top reasons your customers would love this branded novelty merchandise:

 

1. Versatile

This custom folding board works on all types of shirts such as collared shirts, tank tops, button-down, and long and short sleeves. Moreover, it can also be used in folding shorts, pants, towels, and even bed sheets. This novelty item is indeed perfect for all laundry types.

 

2. Easy to Use

Users don’t have to worry about how this item works. Its simple design makes it less complex to use. Just flip and fold the sides of this board, and voila! You already have a perfect file of laundry. In addition, it would be easy for mothers to teach their children to do some light household chores such as folding clothes.

 

3. Durable

Made from Polypropylene and resin material, you can ensure that this item will be used in the long run. The plastic material is smooth, yet tough and can withstand frequent use. This shirt folder is extremely lightweight and portable. In addition, this sleek shirt folder would not take up space in your closet. Product size:  28 x 22 cm.

 

 

4. Help save time.

Folding your laundry would be as easy as 1, 2, 3.  With the use of this household promotional item, folding can be done instantly. Thus, this novelty merchandise gives customers more time to do other things.

 

 

 

5. Saves space

Everyone can now maximize their closet space.  This folding board keeps clothes flat, hence giving space for other garments that need to be filed in the storage.

 

 

Furthermore, it can be an ideal product when you are planning to take a trip. If you are worried about how to pack all your things without having bunches of luggage, this clothes folding board would help. It allows travelers to pile their clothes in their luggage neatly, giving enough space for other travel essentials.

 

6. Wide Array of Color Selection

This branded promotional novelty item has a wide color selection. Customers are free to choose from turquoise, yellow, red, green, white, blue, gray, and black color. As a promotional product, you can have the clothes folding device match your brand colors to further improve your brand recall. Speak to our product design team to learn more about customization options.

 

 

How to use this shirt folder for your retail store marketing?

 

1. Shirt Folder as Event Giveaway

 

Capitalizing on events is indeed a practical sample of effective retail store marketing. It opens an opportunity for a business to build new relationships and strengthen the existing ones. Moreover, it helps in lead generation, thereby helping you identify your prospective clients.

Bringing this product into apparel shows and events could make your brand stand out among competitors as it shows how your brand offers convenience to customers.

Handing out promotional items during events and conferences is absolutely a very common retail marketing strategy used by brands. Thus, ensuring that your brand logo is printed on this trade show promo item is necessary.

 

2. Clothes folding board as Redemption Gift

 

There are so many ways to pay back your customers for being loyal to your brand. And one of these is giving them this folding board as your redemption gift. For every purchase of clothing merchandise from your store, hand them this folding board before they leave your premises. Thus, this novelty merchandise would serve as your tangible brand souvenir, making customers recall your brand easily.

 

3. Shirt folder as a Holiday giveaway

 

Can you imagine how many holidays do we have in a year? There is indeed plenty of them. Those holidays are indeed a perfect chance for you to market your retail store. Offering discounts or making this clothes folder one of your holiday promotional products could be practical retail store marketing. For instance, offering them in the upcoming World Lazy Day Celebration. As this item bring convenience, folding clothes would no longer be a pain for your customers.

 

Key Takeaways

You know how hard it is to keep up in the retail industry where there are so many names competing for sales. Hence, offering unique products, considering your audience’s interests, and making your customers feel your brand presence are some of the retail store marketing strategies you must consider.

If you think this branded shirt folding board could help unfold your retail store success this year, send us an email today and use the product code: ODM- 3764

 

Contact ODM

Looking for a unique and functional promotional product idea for your next retail store marketing? ODM Group would be happy to serve you. We produce high-quality custom promotional giveaways, and personalized promotional products as well luxury products for promotions and retail. Our team can also help with manufacturing branded packaging and first-class POS display units.

Do not hesitate to contact us today! We would be glad to discuss everything about the services that we can offer to you.

Check out the next blogs for more retail marketing ideas.

 

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Frequently Asked Questions

 

What is a shirt folding board?

A shirt folding board or clothes folder allows users to quickly and conveniently fold their laundry. It comes in different colors and designs. Most shirt folders are made from PP, PE, and resin materials.

What is retail marketing?

Retail marketing refers to how retailers promote their brands' products and services. It is creating different strategic campaigns that would complement the items and services that they offer.

How to utilize shirt folders in retail store marketing?

Shirt folders can be used as retail store promotional products. Moreover, they can also be used as an event giveaway, GWP, and redemption gift.

 

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