5 Tips To Create The Best Packaging With Jura’s Luxury Packaging Box

What makes your brand stand out when the retail space seems so crowded with your competitors? Here’s an excellent answer from Jura Whisky, a renowned scotch whisky distillery from the island of Jura off the West Coast of Scotland. The brand’s craft beer gift pack is reigning the shelves with a luxury packaging box. Simple yet exquisitely designed, we found this promotional product packaging a head turner!

 

Jura Journey Malt Whisky Craft Beer Gift Pack

Partnered up with Fyne Ales Brewery, Jura produced this exhilarating craft beer gift pack. Jura Journey brings its refined balance of rich fruit and gentle smoky notes. Matured in American white oak ex-bourbon barrels, it is a whisky to savor in good company. At the same time, Fyne Ales Jarl is a modern classic session blonde, single-hopped with Citra, a vibrant American hop that delivers a distinctive citrus flavor and hops aroma.

 

Create the Best Packaging With A Luxury Packaging Box

Just hearing the word “luxury” can make us get hooked instantly. It will surely make anyone imagine a sparkling custom branded gift box that is full of dandy decorations. However, with the changing wants of the market nowadays, including minimalism, it might be overwhelming for them. So how exactly do you go about doing that?? Here’s a lowdown of what can we learn from Journey + Jarl’s luxury packaging box:

 

1. Make It Simple Yet Unique

With the concept “less is more,” you can make your gift set packaging more appealing to your target audience. Present your packaging in a luxurious yet straightforward way to prevent them from being overwhelmed and just pass by your retail shelf.

Point taken, Jura has produced this luxury packaging box with simplicity and beauty. Done right, it signals the shoppers right away on which brands the promotion comes from. It does not appear “too much” in anyone’s eyes and will actually urge them to look closer. We also love the combination of Earthtone colors that are incorporated in the branding.

 

2. Serve It As A Teaser

To further pique your customers’ interest, why not serve your luxury packaging box as a teaser? You can easily die-cut your custom box for packaging and produce an original design with the right material. This way, you can cleverly showcase your products to the market like this awesome example from Jura. We can see the die-cut letter “J” in the middle of this luxury packaging box which acts like a teaser and stimulates curiosity from the shoppers.

 

3. Ensure Protection for Products

What’s the best packaging without the assurance that it can protect your products well? Even in this modern world, corrugated cardboard is still the material of choice for shipping and packaging goods. The protection provided by this material is the most prominent reason why manufacturers and companies take great pride in utilizing it for their products.

Point taken, Jura has produced this luxury packaging box using a corrugated cardboard material. In fact, the brand has been leveraging custom cardboard packaging even with its other packaging designs for individual products and liquor gift sets. This brings us to our next point.

 

4. Promote Sustainable Marketing

These days, brands are slowly embracing sustainable marketing in their businesses. One great example of this approach is from Jura Whisky. Taking responsibility, the brand has found an appropriate and sustainable option to house its products. We can say that this cardboard luxury packaging box is a well-thought-out packaging that offers not just protection to a greater extent but also reducing the high cost on the planet.

 

5. Partner Up With A Reliable Third Party

When it comes to developing your promotional products and packaging designs, it is important to make them consistent and aligned with your branding. You can partner up with a reliable third-party company in assisting you with all your promotional needs.

Our team has thorough experience producing high-quality products and packaging from corrugated cardboard, kraft paper, cornstarch, and other sustainable materials. We are also continuously doing our best to integrate sustainable marketing with our product designs with our industrial design team Mindsparkz.

 

To Sum It Up,

Should you include this luxury packaging box in your product packaging inspirations? Certainly yes! This remarkable example from Jura Whisky can help you plan your own simple yet bespoke product packaging in running your next in-store campaign.

 

Connect With Our Team!

The ODM team is always on the lookout for thrilling brand packaging design and promotional product packaging ideas. With years of experience in the promotional and marketing industry, we can definitely help you with your marketing needs. Moreover, we can provide you top-notch product sourcing, designing, and manufacturing services. Send us an email so we can get started with your next marketing project!

 

More Excellent Product Packaging Design Ideas:

Johnnie Walker, a known brand for serving its customers a full range of whiskeys has produced this unique packaging design. Golden and sophisticated— the elegant color of this unique packaging design can really entice consumers.

 

Imprinted with a signature botanical design and branded with teal and copper colors, this liquor gift set packaging by Silent Pool Gin is one of the remarkable.

 

Royal Salute, another renowned Scotch whisky brand, has come up with a premium packaging for their ‘Diamond Edition’ whisky. Learn the importance of custom whiskey packaging by reading through this blog.

 

Branding can play a huge part in marketing and advertising your brand or limited edition products. Find how you can further augment branding by checking out Ballantine‘s branded whiskey packaging.