Branded Sandbags: Floods bring Disaster Marketing!

People see promotional products everywhere every day. Countless brands fight over each other to get the attention of customers and passers-by. After all, in the world of advertising, people looking at your brand over others makes all the difference in the world. In such a competitive environment, the usual generic methods of advertising are not going to cut it anymore. Customers are not going to pay any attention to your brand, and who can blame them? Everyone is sick of seeing posters, billboards, and banners everywhere. While this sounds depressing, you don’t have to worry! This provides you with the perfect opportunity to stand out from your competitors by using creative ways to advertise your brand. Here is one example of such a creative method; branded sandbags!

These branded sandbags are branded with the custom logo and trademark colors of China Construction Bank and propped up against a wall.

The text also states that the sandbags are for flood prevention.

Why Branded Sandbags Are a Good Idea:

Unique Concept: Branded sandbags are a very unique concept. After all, how many times have you seen a custom branded sandbag? With people sick of seeing the usual generic advertisement methods, these branded sandbags will definitely catch their attention! China construction bank also has a statue of a lion on its entrance, which is another great example of a unique concept being used by the company to attract attention.

Extremely Useful: These sandbags are extremely useful, as they are primarily used for flood prevention. Whenever it floods, these sandbags are placed at the entrance to prevent the floodwater from rushing in. Hence, the utility of these sandbags make them an extremely effective promotional product, as they are not purely for visual purposes and have an actual useful function. Thus, this makes these sandbags more effective than other promotional products that do not have a useful purpose.

Attention-Grabbing: The sandbags are highly customizable. They can be customized to use bright colors, branding, and patterns to catch the attention of as many passers-by as possible. This custom sandbag used by China Construction Bank uses the trademark green color and logo, making it extremely visible to the public.

Low Cost: The sandbag is very simple, as it does not contain any fancy mechanisms or outlandish designs. Yet, it is an extremely effective promotional item. Hence, custom branded sandbags are an excellent way to promote your brand at an extremely low cost. Additionally, this is especially useful for smaller companies who do not have the financial resources to undertake in more ambitious marketing campaigns. Thus, these companies will benefit tremendously from these sandbags.

Brand Value: As these sandbags can be customized to include brand name, this is an excellent way to market your brand. When customers and passers-by see your brand name in a usually unbranded product such as a sandbag, they would associate your brand with a high value. Hence, this increases the perceived value of your brand. This is good news for any brand!

How we can help you:

Decided to adopt a branded sandbag for your next marketing campaign? Great decision! Luckily, for you, we here at ODM can help you with that! ODM designs, sources and manufactures custom promotional products. Our talented team of in-house product designers can design the perfect custom branded sandbag for you! Not sure what you are looking for? Not to worry, we got you covered! We offer product brainstorming sessions to come up with a range of custom promotional products that are perfect for your brand! Don’t hesitate to drop us an inquiry today to find out more about how we can help your brand!

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Snow globes are another excellent idea for a promotional product. These are great for a gift with purchase promotion, or as a custom free gift. Snow globes are also highly customizable, giving you an endless amount of design opportunities that you can choose. Customers will definitely appreciate the novelty of the snow globe, guaranteeing return customers!

Be sure to also check out these 4 gift with purchase ideas. A custom gift with purchase promotion is never a bad idea, no matter what you sell. Who doesn’t like free gifts!