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Marketing Managers need to stay updated on key trends and opportunities to help grow their brand & organization.
With our strong network of brands & suppliers in Asia, our readers value our knowledge of the promotional products industry.
Some of the key items that will be featured in our monthly newsletters are :
1. Company News
Get insights on what’s going on with the ODM Group & Mindsparkz team.
2. Summary of our Top 5 blogs of the month
We write approximately 40-50 blogs and case studies in a month. In the newsletter, we compile the top 5 blogs of the month – enough inspiration to digest in one sitting.
3. Mergers & Acquisition News
Want to know more about the industry’s top leaders & participants? We keep you up to date on the latest mergers and acquisitions.
4. Promotional Products Industry News
In the newsletter, we share with our readers exclusive insights on the supply and demand for promotional products in our industry.
5. Special Events & Trade Fair Updates
More updates on upcoming events, trade shows, and marketing conventions that you might want to participate in.
6. Branding & Design Tips & Tricks
Exclusive, industry-recognized tips and tricks on branding & design.
Other Blogs & Articles
Custom Muslin Cloths: From Baby Care to Beauty & Culinary Campaigns
Muslin cloths may look simple, but in the right hands, they become a powerful branding tool. Lightweight, loosely woven, soft, breathable, and highly absorbent, muslin fabric has been trusted for generations in baby care, household use, and textiles. Today, [...]
In-Store Marketing Trends for 2026: A Strategic Guide for Retail Brands
In-store marketing trends for 2026 are no longer about “looking attractive.” They are about performance, measurability, sustainability, compliance, and operational efficiency. Retail environments are becoming more competitive. Shelf space is shrinking. Retail buyers are stricter. Shoppers are more distracted. [...]
GalleryCorporate Board Games That Build Friendship and Connection
Branded promotional products, Drinks promotional products, Giveaway promotional items, Marketing, Observance Day Gifts, Premium promotional products, promotional gift, Promotional gifts for food industry, Promotional Products, Trending innovative promotions-
Corporate Board Games That Build Friendship and Connection
Friendship is not just personal. In business, it is strategic. Strong relationships between employees, clients, and partners directly influence collaboration, trust, and long-term success. As organizations place more emphasis on culture and connection, Friendship Day presents a meaningful opportunity to [...]
How Brands Use Pétanque Sets for Experiential Marketing and Gifting
Looking for a distinctive promotional product? See how pétanque sets help brands create social engagement and lasting brand visibility.
Promotional Flip Flops as Marketing Tools: Branding, Customization & Use Cases
Promotional merchandise has moved beyond simple giveaways, with brands increasingly focusing on functional products that fit naturally into everyday life. Promotional flip flops meet this demand by combining practicality with strong lifestyle appeal, making them an effective and engaging [...]
6 Smart Ways Brands Use Promotional Cosmetic Bag in Campaigns
Promotional cosmetic bags remain one of the most practical and reusable branded items for beauty, lifestyle, retail, and event-driven campaigns. Unlike novelty giveaways that are quickly forgotten, a well-designed cosmetic bag fits naturally into daily routines at home, in [...]
Creating High-Impact Fan Club Merchandise Across Industries
Discover how brands create high-impact fan club merchandise across music, sports, gaming, and entertainment with ODM Group’s customized solutions.
Easter Gift Ideas for Retail and Supermarket Promotion
Easter is one of the most commercially active seasonal moments in retail and supermarkets. Foot traffic increases, family shoppers dominate store visits, and promotional noise peaks across every category, from food and beverage to household essentials and lifestyle products. [...]
Fall Promotional Items for Marketing, Events, and Gifting
Fall is one of the most important seasons for promotional product planning. For marketers, business owners, and procurement teams, it marks a clear shift in behavior: people return to structured routines, offices become busier, events accelerate, and planning moves [...]
Gamify Campaigns with Rechargeable LED Dice Promotional Items
Rechargeable LED dice offer interactive, reusable promotional merchandise for events, gaming, and brand activations. Explore design, use cases, and alternatives.