We spotted this striking retail display at the Vietnam Silk House in Ho Chi Minh. Greeting the customers are two wooden donkeys facing each other. The unique window display effectively draws customer attention toward their merchandise.

Wooden Retail Display

Wooden Retail Display

Aside from China and India Vietnam has built its reputation as one of the top producers of silk in the world. The Vietnam Silk House is founded with the goal of promoting the silk industry in Vietnam.

From the outside, one can see all the silk fabric neatly displayed. Thanks to these wooden donkeys we were tempted to take a peek through the glass window.

We really love the way the shop customized its merchandise display. One can tell that they put a lot of effort in making these beautiful wooden donkeys. We absolutely love the mascots because not only are they interesting decorative pieces, but they also present massive advertising benefits for the shop.

 

Why We Love this Wooden Retail Display by Vietnam Silk House

1. Sturdy – As the display is made from wood, it is guaranteed sturdy. This means the POS display will last for years, saving them a lot of money in the long run.

2. Unique – Unique and truly attention-grabbing, the mascots direct the attention of customers to their products. The little details etched on the wood added an interesting texture that makes one want to touch them.

Wooden Retail Display

Wooden Retail Display

3. Strategic Location – The statues are positioned near the window so that they can attract passersby. People will be curious to see as to what the shop has to offer, driving them to check the products out, and ultimately pushing them to make the purchase. There were also wooden donkeys displayed outside the shop, where there is high foot traffic. Doing so helps raise brand awareness and enhance visibility.

Wooden Retail Display

Wooden Retail Display

4. Mascot Serves as the Face of the Shop – The wooden donkey gave the shop a face that customers will remember. Having a physical representation of the company positions their brand in a more favorable light because this makes it easier for customers to remember them.

5. Lighting – The lighting gives off a high-end feel, thus elevating the value of the merchandise on display. Not only does it highlight the bespoke POS display but it also soften its appearance.

Wooden Retail Display

Wooden Retail Display

Our Team Will Help You Grow Your Business!

Through excellent promotional gifts, brand packaging designs, and POS displays, you can achieve your marketing goals! Here at ODM, our product designers and merchandisers will assist you from brainstorming to product designing, all the way through sampling and manufacturing. Contact us today!

 

For more POS Display Idea, Check These Blogs Out!

Ume Sparkling drinks wooden display rack is simple yet the overall design gives off an authentic Japanese aesthetics. Check out the blog below to learn why you this POS display works!

 

This marketing POS display by Vinamilk is a great inspiration to us. We absolutely love the combination of wood and faux grass in this display as the whole ensemble is refreshing to look at.

 

Are you looking to source wood furniture from China or Vietnam? If so, you should familiarize yourself with all the procedures that go behind the scenes. Here’s what you need to know about manufacturing wood merchandise in China.

 

M&Ms clever use of a branded wooden cart display will surely pique customers’ interest.

 

This bespoke bottle opener in the shape of a glass bottle is truly a brilliant way to promote drinks. You can have the body printed with your brand name to reinforce brand message.