How IDC Captivates Shoppers With Holiday Beauty Gift Set Ideas?

Nobody can stop IDC from captivating shoppers in the Serbian store this holiday season with its alluring gift set ideas. We found these fantastic beauty sets during our recent visit to Belgrade, Serbia. Each set has unique designs that capture the heart of every customer, especially female shoppers.

Beauty Gift Set

IDC Institute Beauty And Skincare is a cosmetic brand that takes care of its customers with its wide range of products that adapt to their needs. Its product’s variety of textures, application forms, and pack designs make them easy to use.

 

Everything You Need to Know About IDC Gift Sets

Customers, including us, can’t get enough of these beautiful cosmetic gift set ideas. Each package has a different kind of appeal that invites every passerby. Because we are really in love with these ideas, we also want to share these concepts with you.

1. IDC Country Rose Gift Set

Let’s start with this beautiful gift set that comes with a pink cosmetic pouch. This package includes one (1) 100ml Shower Gel, one (1) 100ml Body Lotion, one (1) 70ml Body Scrub, and one (1) 70ml Hand Cream. The pink pouch, on the other hand, measures 25 x 20 x 6cm. All products are paraben-free; thus, customers can guarantee their safety. Each beauty product is infused with the intoxicating aroma of rose, making users feel refreshed right after use.

Beauty Gift Set

Beauty Gift Set

 

2. IDC Orange and Wood Cedar

This cosmetic gift set comes with very decorative detail. It comes with one (1) 300ml Shower Gel, one (1) 300ml Bubble Bath, one (1) 110ml Hand Cream, one (1) 110ml Body Scrub, one (1) Bath Salts 200g, and one (1) Sponge. Moreover, these items are packed in an elegant bronze case that measures 22 x 21 x 15 cm. These cosmetics have a combination of orange and cedarwood scents that give daily grooming a sense of equilibrium and energy filled with fragrance.

Beauty Gift Set

Beauty Gift Set

 3. IDC Scented Bath Bronze

This bronze basket comes with one (1) 160ml Shower Gel, one (1) 160ml Body Lotion, one (1) 60ml Body Scrub, one (1) 150g Bath Salts, Bath Soap 100ml. These bath essentials give a scent that will awaken your senses and sensuality while softening your skin.

Beauty Gift Set

 

4. IDC Cherry Blossom Set

Infused with a cherry blossom aroma, this promotional gift set idea will make you feel Japan’s atmosphere. This red basket comes with one (1) 300ml Shower Gel, one (1) Body Lotion, one (1) 150g Bath Salt, and one (1) Sponge. In addition, the basket comes in a red basket that brings a Christmassy appeal.

Beauty Gift Set

Beauty Gift Set

 

Here’s another gift set idea we found in a perfume shop in France. The perfume shop that was offering this unique cosmetic set is something! This gift set comes with perfume, soap, and a soap dish. The perfume is available in different scents, such as Bergamot, Rose, etc. Moreover, the soap that comes with the set is beautifully moulded with an image of a lady. The soap dish, on the other hand, is a complimentary item of the moulded soap bar.

 

What Makes These Gift Sets Attractive?

There are two factors that make these gifts attractive. First is its packaging, and second is the products included in each package.

1. Elegant Packaging

Packaging is the heart of promoting a product. Customers buying decisions are mainly affected by the packaging of a product. As you can see with IDC’s cosmetics packaging, they are undeniably inviting. Everyone who will see these will be attracted by these beauty gift set ideas.

Beauty Gift Set

Beauty Gift Set

 

The basket ideas are also unique and sustainable as well. Compared with other beauty brands displayed on the shelf, IDC is the one that stands out. Moreover, the fact that these beautiful packaging can be used as decorative right after consuming all the products is also a plus factor as to why shoppers will avail of themselves these sets.

 

2. Wide Variety of Cosmetic Products

Customers can’t help but feed their eyes with the wide selection of these beauty products. It gives customers the freedom to choose the scent they want. Customers who are already using these products would be glad that their favourite scents are available in one set already. However, new customers lured by these sets can try any of the available scents based on their preferences.

This product bundling is not just applicable and highly appreciated in the cosmetics brands because they’re prevalent in other industries as well like the food and beverage brands. Check out how this coffee shop enticed its customers with product bundling here:

Tips for Choosing Your Beauty Gift Set

Creating a captivating and desirable beauty gift set for retail involves a thoughtful selection process and a keen understanding of your target audience’s preferences. Here’s a step-by-step guide on how to choose a beauty gift set for retail:

1. Identify Target Audience

Understand the demographics and preferences of your target market. Are you targeting younger consumers, mature individuals, skincare enthusiasts, makeup lovers, or those interested in natural beauty products? Tailor your gift set to their needs and preferences.

2. Research Trends

Stay updated on the latest beauty trends, popular ingredients, and emerging brands in the industry. Consider incorporating trending products or themes in your gift set to attract attention and meet consumer demands.

3. Quality Products

Choose high-quality, reputable products from well-known brands or emerging ones with excellent reviews and a strong reputation for efficacy. Consider skincare, makeup, haircare, or a combination, depending on your target audience.

4. Versatility

Create a branded gift set that offers a range of products, allowing the recipient to experiment with different items. For example, a skincare set could include a cleanser, moisturizer, serum, and mask.

5. Special Edition or Exclusive Products

Consider including exclusive or limited-edition items that are not readily available in the market. This can create a sense of exclusivity and urgency, making your gift set more appealing.

6. Packaging and Presentation

Pay attention to the aesthetics of your gift set. The packaging should be visually appealing and cohesive, reflecting the theme or purpose of the set. Elegant, festive, or minimalistic designs can attract different types of consumers.

7. Value for Money

Ensure that your gift set offers value for money. Calculate the total retail value of the individual products included and offer a reasonable discount or bundle price for the set. Highlight the cost-effectiveness of buying the set compared to purchasing each item separately.

8. Customisation Options

Consider offering customizable options within the gift set, such as allowing customers to choose specific products or scents to personalize their purchases.

9. Inclusivity and Diversity

Keep inclusivity in mind by offering a diverse range of products suitable for various skin tones, hair types, and preferences. This ensures that your gift set caters to a wider audience.

 

And talking about gift sets, you might also be interested in these custom gift boxes. Browse our range of creative gift ideas specially made for businesses. 
custom gift boxes

custom gift boxes

 

Closing Thoughts,

Businesses during the holiday season become all out when it comes to their marketing stunts. They are taking this opportunity to increase their revenues and get more customers. Having said that, the cosmetics industry will never be an exception. They always create something beautiful and unique to make their brands glow this Christmas season. Through enough, gift set ideas would never go out of style. And with that, we commend IDC Institute for its beautiful holiday marketing idea.

 

How Can ODM Help?

Are you inspired by IDC’s cosmetic packaging ideas? Are you planning to adopt the concept in your next marketing plan? Push the plan, and we will help you out!

ODM Group is a sourcing company founded in 2003. Since then, we are committed to helping local and international brands come up with the best promotional products they need. We curate a wide variety of brand packaging designs, produce custom promotional giveaways, manufacture POS display units, and create different kinds of gift with purchase merchandise.

If you need any of these services, we would be glad to assist you. Feel free to keep in touch with our team!

 

More Cosmetic Marketing Ideas

OGX Beauty and Petrizzio offered their market practical but cost-effective pon-pack merchandise, which effectively made their products more appealing than the rest. See more below:

 

For luxury brands, branded gift sets are one of the most effective ways to augment their presence in the market. Here are the 5 tips to turn your luxury brand into really something great.

 

FCUK is a famous cosmetic brand for men. Here are the 3 lessons we learned from its recent marketing we found.

 

Who would not know about POND’S beauty products? See how the brand surprised its customers with its promotional gift ideas.

 

If you are planning to level up your brand store promotion, you should try this unique cosmetic POS display idea!

 

Get inspired with Zoella’s cosmetic POS display. We found this during their promotion for their new line of bath and body products.

 

Olivos’ gift set comes in rectangular black packaging customized with the brand’s logo. It is perfect for any occasion, such as holidays, birthdays and anniversaries.

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Product Packaging Sketch

2023-12-21T21:18:08+08:00

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