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Caprice Custom Cooler With Logo
Caprice, a popular Viennese wafer brand, tempts its shoppers in Cyprus with its irresistible Papadopoulos choco wafer and custom cooler with logo. This promotion ran in Cyprus Duty-Free store and started last July 2022 until the stocks last.
Selling products in duty-free stores benefits both brands and shoppers, as merchandise are exempted from taxes. This means items are mostly discounted, so customers are more willing to buy them. The more items they purchase, the higher the sales brands can generate.
However, in the EU, products purchased in-between countries are taxable. But items bought while travelling to, or away from, an EU country are duty-refund, and travellers can apply for a refund of the taxes they paid on such products.
Indeed a delectable treat, Caprice wafer rolls is a favourite souvenir or gift to offer to loved ones, especially children. But aside from these sweets, the brand’s free custom logo cooler bag makes the brand a best seller inside the duty-free store.
Customers can take home this free branded cooler bag for every Caprice product purchase worth €25!
Caprice’s gift with purchase idea arguably tempts shoppers to purchase its products. But what does this cooler bag has that urges them to get it?
When offering a product, we want something that customers would use and that can solve their problems.
And that’s exactly what shoppers love about this custom cooler.
The bag cooler bag can be used as indoor beverage storage and is also ideal for outdoor use, especially during picnics and long travels.
Because it has a better insulation property, users can guarantee that they can maintain the temperature of their food or beverage for a longer time.
Likewise, it can help secure their stuff although out their journey.
The customised design of this bag absolutely makes it more appealing inside the store.
Unlike typical cooler bags, it comes in a cylinder shape, replicating the packaging of the Caprice wafer roll in a can.
Moreover, its wafer roll imageries make the bag tempting, especially to those unfamiliar with the brand.
Comes in red colour, this custom cooler bag with logo becomes more attractive to customers in the store.
The price of a cooler bag varies depending on the materials and/or its quality.
Made from a good material, shoppers can ensure that this bag is worthy of their money.
When bought separately, this bag may cost higher than expected.
Besides, purchasing delicious treats with a free useful item is sure a win for shoppers.
Undeniably a practical gift, shoppers can use it in the long run.
A cooler bag is definitely a good promotional product idea for various businesses such as beverages, F&B, home appliances and many more. Thus, if you also consider adding them to your marketing, here are some practical tips on making your cooler design stand out over your competitors.
Thinking of your audience first before releasing any product on the market is crucial. The same goes for cooler bags. Always consider who your target audience is. Research their background and what would pique their interest. Do they love outdoor activities? Are they mothers, fathers, etc.?
Deciding and identifying your target customers can help you with the design you need to make your marketing successful.
Having a consistent presence in the market will make your brand more memorable. So, when designing your cooler, always ensure your company logo is printed on the bag.
Likewise, ensure that it is visible and readable. Adding your company or product tagline on the bag would also be a good idea to consider.
There’s always a perfect product and design for every season. For instance, you may consider love or heart designs during Valentine’s. Summer getaways and sun during the summer, and Santa Claus or snows during the holiday season.
Therefore, you must do the same for your cooler bags. You may also customise them based on the season. This will help make your brand relevant to the occasion.
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Useful and customisable, a cooler bag is an ideal choice to consider as a GWP product. With that said, we, therefore, conclude that Caprice made an excellent decision of utilising this practical item for their marketing.
Thus, if you are also planning to use a custom cooler with logo for your next marketing, we at ODM and Mindsparkz are here to assist you in designing and producing your product. Feel free to send us an email to get a detailed quote.
Aside from promotional coolers, we also offer a wide range of promotional product services. We work closely with our design team to ensure we provide the best services to our clients. From promotional cutlery, winter promotional items, promotional travel bags, and branded promotional gifts to airline merchandise, name it and we will create it for you!
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