Are you tired of blending in with your competition in the drinks industry? Stand out and make a splash with our curated collection of the top 10 ideas for branded cooler bags.
By providing your customers with a functional and stylish item that they will use and appreciate for years to come, you can ensure that your brand remains in the hearts and minds of consumers. Stay ahead of the competition and be the coolest brand on the scene with custom branded cooler bag.
10 Cooler Bag Designs to Try
Cooler bags are designed to keep items cool or insulated while being portable and convenient for various activities. The choice of materials is crucial in determining the bag’s insulation capabilities, durability, and overall functionality.
Polyester, Nylon, Vinyl or PVC, PEVA and Foam Insulation are some of the most common materials used to create cooler bags.
Let’s talk about our top 10 branded cooler bags for your drinks businesses.
1. Delivery Bag with Logo
This bag preserves the right temperature needed for food, keeping it fresh and hot once it arrives at your doorstep.
Moreover, it also works as a cooler bag because it helps keep cold items cold while being out for delivery.
The high-quality foam insulation o inside this bag is what makes this possible.
2. Single Bottle Cooler
Made from layers of durable and waterproof materials, this bag is generally made with the utmost quality.
It has an outer layer, lining, and a middle layer that provides insulation so that the heat will not escape.
This custom thermal bag maintains drink temperatures.
Collapsible and lightweight, this is also ideal to bring anytime and anywhere.
3. Neoprene Thermal Bag
The neoprene material is polymerized rubber.
It presents good chemical durability and preserves flexibility over a wide temperature range.
In addition, this thermal bag is waterproof, making it a perfect companion for different kinds of outdoor activities, such as picnics.
4. Large Capacity Insulated Bag
This can carry several containers inside.
But not just for food, it can also be used to store drinks.
The best thing about this bag is that it is designed with layered compartments securing the items inside it.
5. Roll-Up Cooler Bag
This roll-up cooler bag is guaranteed to be strong and durable, made from 600D Oxford Polyester fabric.
For an extra layer of protection, it comes with aluminium foil and foam lining.
Furthermore, the opening mechanism of this bag is more convenient for customers as it has velcro and webbing closure.
6. Travel Cooler Bag Set
With the product dimensions 360mm in height x 180mm in width, this travel bag holds indispensable items inside.
This cooler bag set includes two-person wine and cheese settings (two forks, knives, plastic wine glasses, cotton napkins, one cutting board, and one bottle opener) with a pocket that can hold a bottle of wine firmly inside the bag.
7. Gel Cooler
This cooler bag idea is made from PVC material.
It is designed with gel, which maintains the temperature of beverages.
It should be put inside the freezer to solidify the gel and used afterwards.
8. Trolley Cooler Bag
This trolley wine cooler bag is an innovative custom promotional merchandise idea.
It combines the functionality of a cooler bag and the convenience of a trolley.
Therefore, it makes carrying bottles of wine more convenient.
It also has adjustable compartments that can be detached when needed.
9. Stump Cooler Bag
This custom logo cooler is designed to be used for a long time.
It is made from PU and PP materials, which are absolutely solid, durable, and definitely recyclable.
The cooler lid and cooler body are guaranteed sturdy, and you can even use it as a seat.
It is dents resistant, and its handle is designed for everyday wear and tear.
10. Can-Shaped Cooler
This creative cooler bag idea is made of 420D Polyester Fabric and PVC.
It features an insulated layer that keeps the right temperature needed for beverages.
Another unique thing about this bag is that it has a built-in speaker, which allows users to enjoy music even while outdoors.
How Drink Brand Use Branded Cooler Bags in Marketing?
1. Gift with Purchase: Branded Cooler Bag by Somersby
Somersby is one of the great examples of this marketing. By purchasing 1 box with 6 Somersby cans, customers receive a gift with purchase in the form of a custom branded cooler bag. As shown above, the cooler bag allows for strong branding as the highly visible logo is imprinted onto the exterior of the bag. The environmentally friendly green color used, helps to create a feeling of pleasantness and appealing to the customer’s vision. This is one of the very effective marketing ways to increase sales and at the same time, widen brand awareness.
2. El Jimador Tequila‘s Highly Attractive Logo Placement
El Jimador Tequila created a marketing campaign with their New Mix line, utilizing branded cooler bag as both gifts and packaging. This not only enhances the brand’s visibility but also transforms the product into an engaging and practical experience. By packaging six cans of pre-mixed cocktail drinks, the brand not only delighted customers but also created a memorable connection.
3. Kitagawa Hanbee‘s Minimalist Design Giveaway Product
The case study of Kitagawa Hanbee, a Japanese tea company with more than 150 years in the industry, elevates tea enjoyment by collaborating with Lee Denim Company is another interesting example. Buy 4 bottles of tea, get a stylish denim branded cooler bag – a collaboration sporting both logos. It boasts a classic blue jean color scheme, blending tradition with modern flexibility. Perfect for on-the-go tea lovers, it doubles as a trendy accessory for daily wear, making a statement in both fashion and function.
4. Unmatched Endurance Cooler Bag of Hitejinro
Let’s take a look at a case study by Hitejinro’s marketing brilliance shines with its enticing offer in Asia! Purchase the Black Stout Beer Ice Bucket Promotional Package – 12 cans of 355 ml beer – and receive a trendy mini cooler bag as a delightful gift. This strategic move not only enhances the overall customer experience but also aligns seamlessly with the primary product.
5. Elegance Definition with Free Gift of Wolf Blass
Looking at the image, we can see that the brand has included a cooler bag and a lunch box for customers when purchasing the product. This bonus gift’s value is also emphasized by the price printed on the poster. This is a smart marketing method because it taps into customers’ purchasing psychology, creating a feeling of satisfaction for shoppers when they know they will be given a good item.
Wolf Blass branded gifts for customers not only effectively promote the brand but also demonstrate the brand’s commitment to providing high quality products that customers will love. This creates stronger relationships with their new and existing customers.
6. Setting Trends with The Branded Cooler Bag of Pocari Sweat
Pocari Sweat’s cooler bag is also a good case study. The first thing that catches the eye is the well-designed cooler bag. With Pocari Sweat’s logo prominently displayed in large letters, it’s a powerful visual representation of the brand. This gift set includes a branded cooler bag and 2 boxes of Pocari Sweat powder. Not only does the cooler bag serve as an incentive for customers, but it also doubles as a custom packaging for the products. With consistent use of these signature colors across various touchpoints, Pocari Sweat has successfully improved brand recall and recognition.
7. Tightly Bound to Business Success with Burlap Pouch Cooler Bag
While cooler bags are commonly given away as free gifts or purchase-with-purchase items for in-store promotions, the burlap cooler bag stands out for its distinctive material and appeal. One of the key reasons to invest in a custom burlap pouch is its eco-friendliness. Made from natural fiber, burlap is 100% environmentally friendly. By incorporating burlap pouches into your marketing strategy, you can enhance your green marketing campaign and align your brand with sustainability practices.
Here are Ways A Branded Cooler Bag Can Amp Up Your Marketing
Offering a practical reward can definitely make our customers feel good about their purchases. And when they feel rewarded, it makes them more eager to buy from you because they know they can expect great customer giveaways from your brand.
Because they are meant to be used outdoors, more people will see the brand on the bags when customers use them. Marketing managers can get creative with their branding by using long-lasting printing such as embroidered logos or rubberized brand names.
Not only does it keep drinks cool, but it also helps with customer retention. How? Because you are giving away something that promises enhanced drinking experience, customers will believe that you are a reliable company that provide what customers need and want.
So what did we learn from this example? The practicality, relevance, and wide imprint area and the design flexibility all make a branded cooler bag an excellent promotional gift for the drink industry. Customers will be happy to receive an incentive that they could use on a regular basis.
How ODM Can Help Source Your Very Own Branded Cooler Bag?
ODM has vast experience in the promotional product industry. We have sourcing offices in China and Vietnam. Our product designers, merchandisers, and factories work hand in hand to provide our clients with excellent promotional products to help grow their business. Contact us today to learn more about how we can assist you in promoting your brand.
If you are still looking for promotional products to promote alcoholic beverage, then check out this awesome blogs:
Blogs to Kickstart Your Marketing Game:
These branded mini coolers are ideal for purchase with purchase promotions as they are made out of sturdy materials and you can get your brand printed on any part of the cooler for greater your band exposure:
Looking for great summer promotional items? This cooler box with foldable table is just the right merchandise to include into your summer promotions! See what marketing benefits you can gain from customizing this ingenious product.
This wine cooler is definitely high-end so this will make a great addition for your in-store marketing campaigns. Not only will this keep your products cool but this also serves as a custom pos display so there’s no need to share shelf space with your competitors. With your brand name printed on the machine, you can pull in your target customers no matter how tough the competition is inside retail stores.
Wouldn’t it be nice to offer something that offers 2-in-1 function? Just like this barbecue and cooler. Great for marketing beers and alcoholic beverage, this is a great addition in your brand activation campaigns, sponsorship tie-ins, and charity events.
Unique and quirky product to promote your drinks!
An innovative product perfect for music and beer lovers out there. Great as a contest giveaway and purchase with purchase item, this can help boost your brand campaign.
Branded Cooler Bag FAQs
All you need to know about Branded Cooler Bag!
Can I customize the design and branding on the cooler bags?
Yes, customizability is one of the key features of branded cooler bags. You can choose the color, style, and size of the bag, as well as the placement of your logo and message. Some suppliers even offer full-color printing or embroidery options to ensure your branding stands out. Don't be afraid to get creative and make the design reflective of your brand's unique personality.
How can branded cooler bags enhance my brand's visibility?
Branded cooler bags serve as mobile billboards for your brand. When customers carry your branded bags in public places, they attract attention and generate interest, leading to increased brand visibility. Furthermore, the longevity of these bags ensures that your brand will continue to be seen by others over an extended period of time.
Can custom branded cooler bags be used as employee incentives or corporate gifts?
Absolutely! Custom branded cooler bags make excellent employee incentives or corporate gifts. They are practical, stylish, and can be customized with your company's logo or message, making them a thoughtful and memorable gift. Whether it's for team-building events, client appreciation, or holiday gifts, custom branded cooler bags will leave a lasting impression on recipients while promoting your brand at the same time.
