4 Types of Eco Friendly Promotional Products To Reach Gen Z Consumers

According to a recent study conducted, Generation Z consumers demand sustainable retail. A great number of new generation consumers prefer to buy sustainable brands, and they are more willing to spend their money on green goods. Thus, there is no better way to reach these young shoppers, but by offering them eco friendly promotional products.

 

These sustainable products can make a huge impact not only on your brand but also on the environment. These promotional items are chosen based on category.

 

Who are the Generation Z Consumers?

These new generation consumers include those who were born in the mid-1990s to early 2000s. Gen Z is today’s teenagers and young adults in their early 20s.

Generation Z buyers are making their mark in the economy as they spend roughly $143 billion per year. Having said that, what would be your reason that to consider them in your marketing strategies?

 

Top 4 Eco Friendly Products for Gen Zs

Generation Z cares for the world. They are explicitly aware of the environmental issues that the world is facing now. These new generation consumers are eco friendly and socially responsible, thus they prefer brands that care for the environment and businesses that show purpose.

We compiled here the Top 4 eco friendly promotional products that companies may consider in their brand promotion.

1. Bamboo Products

Promotional products that are made from bamboo are very exceptional. Bamboo is considered one of the finest materials that can be used in creating sustainable products that are safe for the environment.

 

These 3 bamboo items would surely captivate every Gen Z’s interest. 

• Bamboo Tumbler

The outer shell of this tumbler is made from bamboo. The use of sustainable material in this item reduces the amount of plastic waste that would go to landfills and oceans.

 

Aside from being eco-friendly, its functionalities appeal to the young generation of consumers. It is an insulated type of water bottle, thus it can maintain the temperature of the drink. The bespoke design of this branded eco-friendly product can also allure shoppers. Product Code: ODM- 2588

 

• Bamboo Lunch Box Set

Show your care to the environment with this bamboo lunch box set. Its cover is made from pure bamboo. Surprises await customers upon opening the box. This promotional product has cutlery set inside such as knife, fork, spoon, and chopstick. As food businesses encourage customers to bring their own take-away boxes, this custom bamboo lunch box set is indeed the best to go. Product Code: ODM- 2937

 

• Bamboo Straws

Instead of offering plastic straws, why not introduce these bamboo straws? It is studier compare with the straws that people are accustomed to. It can also be used multiple times, unlike plastic straws that are good for one-time use only. Product Code: ODM- 2586

An alternative recommendation for this type of product is the Eco friendly Grass Drinking Straw. Bamboo straws are undeniable an excellent alternative to plastic straws, but grass drinking straws are another level- as far as sustainability is concerned. Hence, take this as another consideration if you are planning to bring this baby to your business!

2.  Cork Items

Cork is the outer bark of the cork tree. It is definitely 100% natural, reusable, and recyclable. Whether from the environmental, social, or economic perspective, it is one of the most versatile materials in the world.

 

These eco friendly promotional products are real corkers!

• Cork Design Phone Case

There’s no reason for Gen Z consumers to ignore this custom cork phone case. Since almost everyone is a smartphone user, phone accessories are becoming more of a necessity. This phone case is coated with real cork material, making this an eco-friendly one.

 

• Custom Cork Bags

One of the common characteristics of most Gen Zs is that they love to explore and travel. They are fond of discovering new places and meet new people. Thus, these custom cork bags would suit them well. Moreover, they come in various styles and designs that young customers would surely love. Product Code: ODM- 2346

 

3. ROP Products

Plastic is non-compostable, thus it will take years to dematerialize when disposed of in the ocean. But there’s a way on how to avoid polluting the bodies of water with this material. There is a process where ocean trashes is turned into useful products again. These processed items are called Recycled Ocean Plastics or ROPs.

 

These 2 eco friendly promotional products are the best examples of ROPs. 

• ROP Phone Cases

To keep mobile phones free from damage, expect these compostable phone cases do the job for your customers. Sure we are, most mobile cases that are available in the market today are made from non-biodegradable materials. Thus, these phone cases would make your brand appealing to young consumers.

 

These phone cases are non -toxic, clean, and safe for humans and the environment because these are made from biodegradable wheat straw. Moreover, these eco friendly promotional products are finely processed, stylish, and shockproof. Indeed, perfect to offer to new generation consumers. Product Code: ODM- 3836

 

• ROP Shoes and Sunglasses

Teenagers and young adults are very outgoing people. They love to engage with different outdoor and physical activities. Therefore, offering items that will keep them safe outside is necessary. So, why not introduce these recycled promotional products to them?

These custom shoes are made from recycled plastic bottles mixed with cotton and fabric. You may guarantee that these are durable and comfortable to use. Product Code: ODM- 3824

 

To keep customers protected, and stylish at the same time, these recycled sunglasses is a way to go. These are made from recycled PET bottles. Furthermore, they come in various styles and chic designs. Product Code: ODM- 3835

 

4. PCR Products

Post-Consumer Recycled(PCR) material is created by consumers after a product has reached the end of its use. This material is dumped in the landfill and undergoes a process to make other useful commodities.

 

These 2 compelling PCR items would surely wow your customers.

• Eco-Friendly Laptop Bag

There is no better way to save and protect the environment than offering and developing eco promotional products to customers. This eco-friendly bag is indeed one of the best products you could ever have.

 

This eco promotional product is made from high-quality recycled felt and PU leather. It can contain up to 20 kilograms of accessories inside. The PCR materials used in this product is indeed durable, thus it can withstand everyday wear and tear. Perfect to carry in school or at work. Product Code: 0DM-3821

 

• Recycled Cosmetic Packaging

This fashionable cosmetic packaging is best to allure your young and chic customers. Aside from its aesthetic appeal, the way it was produced and the materials used in this item will definitely surprise them. Product Code: ODM-3822

 

Wrapping This Up …

Generation Z wants companies that show a purpose and not just the ones that only keep on making money.  They are more interested to do businesses with brands that help to improve the world even in the smallest way.

As a brand, it is the perfect time to start to enliven your core values and find ways to impart positive things to the world. In that way, you can easily reach and communicate your purpose and values to the new generation of consumers. If you think that these eco friendly promotional products would help to renew your marketing strategy, send us an email today and quotes the product codes mentioned above.

 

How Can ODM Help?

With years of experience in the sourcing industry, we’re able to produce various promotional products for all generations of consumers – from the oldest to the newest. Thus, our expertise can help you achieve your marketing goal.

Do not hesitate to contact the ODM Group for all your promotional needs like custom promotional giveaways, gift with purchase items, or POS display units. Rest assured that we will do our best to meet your needs.

Here’s another dose of sustainable products you might consider.

 

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