Offering a purchase with purchase promotion can help your brand in so many ways. One of the benefits of PWP is increased sales. If you offer a product for half the original price, customers will see this as an affordable deal. They will eventually tell other people about it and convince them to make a purchase as well. Havaianas and Flamingo Bloom did benefit from this marketing tactic.
Why We Love this Marketing Strategy by Havaianas and Flamingo Bloom
Some of the products on offer are custom branded backpacks, inflatable Flamingo tumbler holder, custom branded socks, and towels. All the products are flamingo-themed. Here we can see their flamingo tumbler neatly lined up on their merchandise display. They come with inflatable flamingo tumbler holders so people can now enjoy their drinks while in the pool.
Here’s a close up look of the some of their hottest summer promotional items. The brand name Flamingo Bloom is printed on the neck of the inflatable flamingos, which further reinforces the tea salon’s brand visibility. On the other hand, the plastic tumblers have Havainas and Flammingo Bloom branding to advertise their ongoing promotion. we also heard that the tea shop created new tea flavors specifically for this promotion. These custom drink tumblers are certainly perfect for their tea!
They are also offering drawstring bags and towels for half the original price. The bags come in two colors: blue and red. Customers can use them to the beach or other outdoor activities.
Havaianas and Flamingo Bloom are also offering branded socks that have similar designs as the flip-flops. Aside from their cute prints, we also love the packaging of their slippers and socks. They are gift-ready so customers save a lot of time walking around the store to find a good present for their friends or family.
Aside from their fantastic purchase with purchase offer we also love their POS display. They used a simple wooden box for their special “Happy Socks,” which is positioned atop a pink container drum. The set up lends a rugged yet fun and youthful vibe.
Havainas and Flamingo Bloom were successful in spreading the Brazilian summer vibe! Passersby will be encouraged to check their products out because the colors from their display really pop. Most importantly, the products on offer are practical and highly functional so customers will see them as worth their money.
To make your summer promotion a success, you should always think in terms of what your customers need and want. It is not enough to offer beautiful custom promotional merchandise. You should also consider its practical value. Thinking of new promotional ideas for the summer? We’ve rounded up the best promotional products to offer during this season!
Promotional Products for a Summer Promo that Won’t Flop!
- Promotional Flip Flop – This one has custom designed sole that embosses brand name on the sand.
- Branded Mini Coolers – Perfect for marketing drinks and water companies. Customers will certainly keep this one. Get the coolers branded with your company name to further enhance brand recall.
- USB Powered Mini Fridge – Great way to keep drinks cool all day long. Since it’s portable, customers can bring them during travels. The USB plug allows one to recharge them with ease.
- Promotional Tumblers – Drinking glasses and tumblers are perfect marketing gifts for summer promotions. They are brandable and can be custom made for your company. You can choose from custom reusable tumbler, custom water bottles with different colors, or promotional water bottle with bluetooth speakers. Most importantly, it’s a simple way of reminding customers to drink plenty of water. Check out our blog for more tumbler design ideas.
So if you’re keen to customize your merchandise for your business, get in touch with The ODM Group today. We specialize in designing and sourcing of promotional products for various industries. With years of experience in the promotional product industry, you can count on us for high-quality design and sourcing services.
For more marketing ideas, check these bogs out!
See how Starbucks spread the summer vibe with their pretty imprinted bags. We love how the bags reflect the Chinese culture. One of the bags has a triangular shape and is called Zhongzhi.
Doing an outdoor promotion soon? Why not use branded deck chairs to create stronger visual impact?
Combining style and functionality is actually a smart move. Here’s an excellent example:
We need this! Impress your customers, clients, and even employees with custom printed sunscreen lotion. They’ll be sure to be reminded of your company while they enjoy the summer sunshine.