Branded stickers may be considered an “old school” marketing medium, but they remain one of the most widely-used point of sale displays by many companies. They offer numerous advertising benefits that allow managers to maximize their marketing campaigns while maintaining minimal marketing budget. Take a look at our examples from Haagen-Dazs and Evian.

Branded Stickers

Branded Stickers

The brands have utilized full color fridge stickers to promote their products. What we love about Haagen-Dazs one is that it covers the whole fridge door and one can easily see the flavors being offered by the popular ice cream brand. On the other hand, Evian’s sticker frames the door perfectly.

Branded Stickers

Branded Stickers

As you can see from our example, Haagen-Dazs seems to be enticing customers to buy their products by decorating their fridge door with full-color stickers showing the flavors on offer. Evian’s stickers did not fully cover the door to allow customers to see through the glass door.

Branded Stickers

Branded Stickers

Simple and easy to implement, here are the reasons why branded stickers are excellent point of sales and what you can do to make the most out of it.

Why Branded Stickers?

Cost Effective Point of Sale Display – What better way to maximize your marketing budget than using a custom promotional sticker? Decals, stickers, and labels are pretty much inexpensive to produce. While you can order one-offs online, it would be beneficial for your brand to have customized branded stickers.

Design Flexibility – Branded stickers come in various shapes and sizes. Designs can be as simple or as elaborate as your imagination allows. As the designs can be custom made to match your marketing requirements, you can be sure that you are getting the most out of your marketing budget.

Designs that Pop – What we like about branded stickers is that they allow you to make your brand pop. Resin doming is just one of the techniques that can give your stickers an interesting texture and appeal. This is why branded stickers are ideal for in-store promotions and outdoor advertising campaigns. They also make great POS displays for street advertising, drinks promotions, and sports marketing.

Convey Brand Message Effectively – Straightforward marketing style allows you to convey your message in a concise and interesting manner. A point of sale display that conveys your message clearly will surely help your brand remain on top of your customers’ mind.

Call-to-Action – Branded stickers create on the spot call to action that encourages customers to buy now.

 

If you’re looking for another fridge advertising tool that can pull the same advantages, you can check out custom fridge handles! Read more below:

 

Branded stickers are a cost-efficient and straightforward way to advertise your products. There are many ways to use them within a promotional campaign. To help you make the most out of your branded stickers, check out these blogs.

How to Use Branded Stickers:

1.  As Custom Wall Stickers – Liven up your cafe, restaurant, or shops with custom wall stickers. Stickers allow you to decorate your establishment easily without sacrificing your budget.

 

2. Great for Automotive Promotions – Logo stickers and witty texts are a brilliant way to take your brand to the streets!

 

3. Catchy Mobile Phone Promotions – Stickers make great on-pack offer as well as gift with purchase of tech products or mobile accessories. Not only will these stickers add character to your plain handset, but they will also ensure that your brand gets daily exposure.

 

4. As Covermount Gift – In this blog, you will see how Havaianas and Destak journal benefited from this simple yet excellent marketing strategy. Customers will get a free Havaianas sticker while the publication gained an increase in readership.

 

5. Bar Promotions – How can you improve your drink marketing with a sticker? This revolutionary way of advertising combines new technology and the power of branded stickers to light up your brand!

 

In Conclusion…

There are many reasons to use branded stickers for brand campaign. Not only do they create interesting visual appeal that attracts customers to your products, but they also allow you to convey your marketing message.

So are you ready to custom design your custom promotional stickers? If so, get in touch with the ODM team today! Our team of product designers and merchandisers are here to help you come up with exciting designs for your next campaign. We have years of experience in design, sourcing, and manufacturing of promotional products for business.

 

The beverage industry is a saturated industry. So how do you keep up with the competition? Aside from branded stickers, Haagen-Dazs and Evian have had previous success in these marketing strategies:

 

Marketing Inspiration from Haagen Daazs and Evian:

This cool treat from Haagen-Dazs will surely encourage customers to buy their products on offer. Not only are these coolers practical but they are nicely-branded as well.

 

Cooler bags are a brilliant marketing gwp for ice cream and drink brands. This is because they go well with their products.

 

Check out this blog to learn why we absolutely love this promotional gift by Haagen-Dazs.

 

This sophisticated POS display by Evian is hard to miss! The minimalistic and neat design reflects their brand image so well.