Printed Canvas Tote Bags: 5 Ways to Promote Your Brand In Style

Tote bags are popular because they can be used for any occasion. But more than just a storage and carrier, this type of bag has great promotional potential.  Many companies, including the well-known Perrier, recognize the benefits of using printed canvas tote bags in marketing.

Perrier is a French brand of natural bottled mineral water established in 1863. It is known for its carbonation and its distinctive green bottle.

Perrier’s Printed Canvas Tote Bags

We see the brand’s custom-designed tote bags in one of the stores we visited in Vietnam. For every purchase worth 100k VND, customers can get any of these bags for free! The bags alone cause 150k VND! Thus, by getting them for free, customers will surely get great value for their money.

These summer bags indeed appeal to female customers because of their stylish and vivid images showcasing France designs and aesthetics.

Not just for shopping, these printed canvas tote bags are also ideal for bringing to work, school, and the beach and are also a great fashion statement for ladies.

Printed Canvas Tote Bags

Check out this other promotion of Perrier with an eye-catching POS display that captivated shoppers in a store in Dubai! We also listed 4 tips for a compelling visual merchandising!

5 Ways to Promote Your Brand with Custom Tote Bags

Because of their versatility, tote bags become one of the best promotional giveaway items to consider. And with that said, more and more businesses take advantage of their functionality. But the question is how can you make your own bags that can promote your brand in style?

Here are some cool ideas on how you can turn your printed canvas tote bags into walking billboards for your brand.

1. Design bags that will reflect your brand identity. 

Set your creative team to work and produce artwork that embodies your company’s identity or the message you want the bags to deliver. Design your tote bag with your company’s logo, colours, and design elements in mind. Customers should easily associate the bag with your brand.

However, if you don’t have in-house designers, you may ask your chosen manufacturer to assist you in creating your preferred design.

2. Make your custom totes irresistible.

If you want customers to take them around, it is important to make your bags extremely appealing. For instance, you can use humour, eye-catching colours, creative messages, and popular images for your custom-branded tote bags.

You may also consider your audience’s taste in fashion to ensure they would be confident bringing your bag around. With this in mind, we bet Perrier made a great decision of using vivid designs for their bags.

3. Invest in good quality bags. 

Like we always say, your products represent your bags, thus it is critical to invest in good ones. Moreover, good tote bags will be more useful to your customers, making them appreciate your brand even more.

When considering materials, the canvas is the best option to consider. It is lightweight, strong, have medium durability and are budget-friendly.

4. Make your bags collectibles.

Create, distribute, and advertise your line of personalized totes as a limited-edition collectible for customers who enjoy your products, services, or brand.

For instance, if you are a beverage company, you could launch a limited-edition tote bag series for loyal customers, before releasing a product. This will encourage them to buy more of your items for the sake of collection all your custom-designed bags.

5. Promote your printed bags as giveaway items.

The more totes you distribute, the more people will see your brand. Giving away your totes as individual swag items or as goodie bags loaded with appropriate gifts is also a great way to market your brand.

Not just in-store, printed canvas bags are perfect event merchandise during outdoor events, fundraising programs, and retreats.

More tote bag designs to consider…

This tote bag comes in a clear circular disk casing. It can be rolled up on a round plate for better carrying. Likewise, it comes in various colours such as red, blue, orange, red, pink and black.

Show your brand’s love for the environment with these cork tote bags. See the bag designs here.

Aside from canvas, Tyvek is another material to consider for your tote bags. Check out other Tyvek bag designs below.

Final Thoughts

Printed canvas tote bags are indeed one of the most practical and effective promotional products any business can ever have. From F&B, cosmetics, healthcare, hospitality and tech industries, everyone can surely benefit from these promotional merchandise ideas.

Now that you already know how to promote your brand in a more stylish way, you might wonder where you should get your tote bags.

The truth is, many companies create a range of tote bags, but not all let you customize them. That’s where we come in. Not just we can help you customise your bags, but we can also help you find the right ones that suit your budget. In addition, our designers from Mindsparkz are here to assist you in creating the designs you want.

And apart from bags, we also offer a wide range of promotional products. From sports promotional merchandise, branded corporate giveaways, seasonal promotional products, on-pack premiums, innovative promotional merchandise, and gift with purchase ideas to free-standing display units and bespoke displays, ODM got your covered!

Feel free to contact our team today to get a quote! Here at ODM, we will help turn your ideas into reality!

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2023-10-19T13:34:05+08:00

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