Is your company in need of ideas to market its liquor products? If so, look no further! In this blog, we will look at a Promotional Bottle Cradle by Passion and why it’s a great way to market your alcoholic drinks. We will also provide a few tips for your company to better market your products.
We spotted this promotional bottle cradle inside Co-op, a popular supermarket in Vietnam. And we were instantly drawn to the display. The wood and the design lend a vintage and classy feel to the display. We certainly love the choice of material which is wood, as it adds a touch of style and luxury to the product’s high-end image.
Another example is this extraordinary goose design for a bottle cradle. Its elegant white look is sure to draw eyes from your bar patrons! This will drive more substantial brand recognition and sales. In addition, the promotional bottle cradle works as an excellent decoration and a powerful marketing tool. It magnifies the qualities that make the brand profound while accentuating the design that makes the product attractive.
The most important and unique feature of this promotional bottle cradle is that it is powered with LED lights! This fascinating feature is what separates it from other similar bottle cradles. What’s especially special about this particular bottle cradle is that it is made in the shape of a grey goose vodka’s mascot, a goose with its wings spread out. Similarly, we can make this possible for your brand too! We will design the cradle in the style/shape of your logo or mascot as well.
Why Use a Promotional Bottle Cradle?
- Visibility: A huge promotional bottle cradle is excellent as it is very prominent to customers. When a customer walks around the drinks section, the first thing to catch their eye would be the bottle cradle. This is great for your company, as you always want your product to be seen ahead of your competitors. Having a prominent custom POS display will thus help bring in more customers to your company.
- Brand Attachment: Using a bottle cradle will also help to increase brand attachment. Bottle cradles are utilized to tilt the bottle of wine steadily so that the sediments remain at the bottom of the bottle while pouring the wine. The decantation process helps to separate the wine from sediments, which improves the smell and taste of wine. As a result, customers will associate the increased taste of the wine with Passion, forming a rational attachment to the brand. Hence, the custom bottle cradle helps increase brand engagement.
- Versatility: Not only can you use them for bars and restaurants, but you can also use them at home. The elegant look can add a unique aesthetic appeal to your mini bar at home. They are also versatile in terms of design because you can customize them to any design you desire, such as this unique goose design.
- Cost-effective: They are cost-effective compared to other methods of advertising when trying to build your brand, such as social media or online marketing.
Tips for your brand
Apart from the use of a display, there are many other promotional tools that your company can use to help grow your brand.
- Gift with Purchase: Your company can use a complimentary gift with purchase to attract customers. Why? Because customers love free gifts! Customers are attracted to add-ons that add value to their purchases. This makes them feel valued, which would increase the chances of them returning to purchase your products. A bottle cradle purchase with purchase offer can help your braand stand out from the shelves.
- Branded Merchandise: Your company can also sell merchandise, such as glasses or promotional wine gifts that are branded with the company logo. This acts as a complement to your primary products, helping to spread your company’s brand further. This is especially effective if you can use the merchandise together with the original product.
- Displays: Another way that your company can expand its brand would be through the use of eye-catching drinks displays. Such as bottle glorifiers for in-store marketing and inflatable wine bottle display for outdoor advertising. Using a catchy display can be the difference between a customer purchasing your product and simply walking by.
Interested in custom displays? Contact ODM to get started on your dream project.
Besides unique promotional products, ODM can also help with creating custom retail packaging and POS display units for your business. Speak with our product designers at Mindsparkz or contact us today to find out how we can improve your next project.
Here are some related blogs on liquor marketing
A custom glorifier could benefit your company! Read on to find out more. We love the elevation and LED effects offered by this glorifier.
In order to create successful liquor packaging, it is important to make something that customers will love. Here are some tips on liquor packaging for your company!
A liquor promo gift could benefit your company! We love this promotion because of the classy feel that the ceramic cups provide.