Be Creative: Promote Your Products With Custom Shelf Talkers!

Do something extra for your brand. Let your customers know about your anniversary promos, marketing gifts, and the latest products with these custom shelf talkers. These shelf signs are great for boosting visibility inside retail stores.

 

Custom Shelf Talkers

These are cardboard, paper, or plastic advertisement for a product. The ad attaches itself to a shelf on which the brand displays its products.

 

Different Purpose of Shelf Talkers

• Showcase new products
• Guide customers to choose your brand’s products
• Point out promotions
• Promote brand awareness
• Engages customers
• Informational Purposes
• Promote additional services
• Advertise seasonal products

 

Why Do We Like Pedigree’s Custom Shelf Talkers?

• Colourful – First of all, let’s admit it, colour easily attracts everyone. A colourful Shelf taker would most likely catch your attention more than the plain ones. Obviously, attracting customers is the main goal of having a shelf talker. Check out this great shelf talker from Thailand.

 

• Durable – Pedigree’s promotional shelf talker is made from hard cardboard that has a glossy finish. It could withstand the normal wear and tear of a marketing tool. Furthermore, the attachment is made from metal which makes it more durable.
• Cost-effective – Shelf talkers are an economical way to promote products within a retail space. They are fairly more affordable rather than promotions via billboards or magazines.
• Simple –  Lastly, these retail sign ideas take little time to put in place. They may be simple but they engage customers via effective visual marketing.

 

Certainly, these marketing items are paramount to the success of the brand. They’re simple but have so much potential. Overall, we highly recommend businesses try out this marketing strategy.

 

Shelf Talkers Vs. Shelf Wobblers

Another great advertising tool is shelf wobblers. Wobblers are slightly different from a talker but serve the same purpose.

They move and either slot into the shelf-edge strip, or have an arm that extends from the shelf. This arm tends to be made of paper or thin, flexible plastic, consequently, they move in the breeze, hence the name ‘wobbler’.

 

If you’re interested to learn more about shelf wobblers, why not read through this case study? Find the top 3 amazing benefits of utilizing custom shelf wobblers for your in-store promotion.

 

This custom shelf dangler from Red Bull is one of the recent shelf talkers we featured in our case studies. Similar to shelf wobblers, shelf danglers move and are ideal for announcing promotions, discounts and new products.

 

Other Remarkable Shelf Talker Designs

 

How Can ODM Help?

In need of customizable shelf talkers? Send us a message today! We will help you design and produce your shelf-talkers with your logo. The ODM Group has a talented team of in-house designers, who specialize in graphic design, to help come up with interesting designs.

While most of our projects involve high-quality marketing gifts and premium corporate gifts, our team can also help with unique in-store and outdoor advertising ideas. In addition, we also specialize in product sourcing and manufacturing promotional giveaways and superb POS displays for the retail sector.

 

Other Blogs on Promotional Products & Marketing :

 

Frequently Asked Questions (FAQs):

What Is A Shelf Talker?

A shelf-taker is a sign attached to a store shelf. It is an incredible way to entice shoppers to the product displayed on the shelf.

How Can I Make My Shelf-Talker More Enticing?

There are many ideas to make a shelf-talker enticing. For example, you can make it 3-dimensional or include led lights. Do contact us and the team will be able to brainstorm ideas for you!

Why Should Consider Having Shelf-Talkers To Promote My Product?

Shelf-talkers are very effective for fast-moving consumer goods. It is a great way to capture shopper's attention. It is a cost-effective option for advertising.