Spotted in a local L'Occitane Outlet
L’Occitane, a French bodycare & wellness brand, is one of the many companies which have spotted the trend and implemented a strong gift with purchase campaign to attract customers.
Get a summer umbrella and a Aromachologie Repairing Hair Care Set in Hong Kong stores upon a net purchase of HK$880 of any L’Occitane’s products.
There is ample surface area for advertising and a functional property as a shade from the sun are what make promotional umbrellas (Parasol) one the most popular promotional products this summer.
This is a brilliant crossover for promotional and retail products in our opinion.
With its latest campaign on its haircare products, the brand hopes to further educate consumers about the adverse effects of constant sun exposure on hair. The pairing of these two items as GWP in terms of beneficial value to haircare complements each other well…
A lovely umbrella with an established brand logo, minimal designs and great colour (see pantones) choice – the ladies are bound to love it.
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