Belvedere Vodka’s Brunch Jar Set Sparks Creative Drink Packaging Idea

The packaging of a product is one of the critical factors that might influence the decision of a customer when choosing between different brands. In today’s highly competitive world, having innovative and creative drink packaging can help your brand stand out from the crowd.

For drink brands like Belvedere Vodka, coming up with creative packaging designs can be extremely tricky. They essentially have two choices: either they use a standard bottle packaging or execute an out-of-the-box concept that will not just provide a vessel to their products but will also be deemed practical for their target audiences.

Take a look at this fantastic example from the brand!

 

Initially, this limited-edition pitcher from the Polish rye vodka brand was a complimentary gift with a purchase offer along with a 750ml bottle of Belvedere Vodka. This branded drinks dispenser is made out of high-quality acrylic material. It even comes with a customisable chalkboard on the front of each jar that allows people to label their cocktail mixes.

Now, how does it spark a creative drink packaging idea? What makes this branded jar an ideal packaging concept for drink brands?

 

Custom Drinks Dispenser As Product Packaging

Custom drinks dispensers are a great way to make your brand stand out. It has the power to attract new customers, especially if it’s unique and meant for their convenience. Here are more reasons to consider getting them for your following drinks marketing:

1. Head-Turning Packaging

What makes a custom drinks dispenser head-turning as product packaging? In a word: design. It’s all about how it is presented that makes it stand out on the shelf or blend into its surroundings.

This also entails your branding elements that will make this premium branded merchandise recognisable in the retail setting.

 

2. Adding Brand Value

Packaging is an engaging, tactile and visible way of communicating with consumers. If a product’s packaging clearly displays the key benefits of the product, it can entice buyers to make a purchase. This is predominantly affected by the look and feel of the packaging, as well as what is inside.

This custom drinks dispenser can be fully customised to your brand’s image. It is a great way to present in-store branding and product packaging that is sure to catch your customer’s attention.

 

3. Serving Purpose

What’s more incredible about offering a custom drink dispenser as a product packaging is how it offers convenience and practicality for customers who purchased them.

Customers can enjoy their drinks dispenser in a number of ways – they can use it as a vessel to store their favourite drink, they can use it as a decoration in the kitchen or dining room, or they can even use it to serve food and drinks to friends and family.

If they are hosting an event and hoping to impress guests with their hospitality, then a custom drinks dispenser is a must-have.

 

4. Perfect for Holiday Promotions

Holiday parties and summer barbecues are more fun with a drink dispenser. These are great for easy, self-serve drinks!

Nothing gets people more excited than seeing a drink dispenser, filled with a cool drink. They will surely get thirsty just looking at them. Whether they are used for serving cocktail mixes, iced tea, lemonade or other beverages, these jugs will make it much easier for guests to serve themselves.

 

A custom drinks dispenser takes away the hassle of having to constantly refill glasses so that people can relax and mingle with other guests instead. Not to mention how it brings your brand out there, allowing you to reach a wider range of audiences.

 

This is not the first time we have featured Belvedere Vodka. Even before, the brand has never failed to strike us with its fantastic and luxurious marketing ploys.

Product displays are one of the most powerful tools for brands to promote their products in the competitive market. But how do you ensure that your display stand will outshine competitors and capture your target audience?

Learn how Belvedere Vodka utilised various promotional props to make an effective product display that drives sales.

 

Take a look at this high-end limited edition bear-shaped bottle from the brand! Designed by Jean-Roch, it was offered from the VIP Room, a high-end dance club, in Cannes, St Tropez and Paris.

 

Here’s how the luxury vodka brand Belvedere has come up with an aesthetically pleasing and practical product as a part of its promotions. We totally love the bottle cradle that can be used as an ice bucket plus the tongs that comes with it!

 

These promotional cocktail jiggers from the brand look as luxurious and modern as the design of the bottles themselves. They have two different sides and are standardized as the customers will expect them to be. Check them out here:

 

Learn how Belvedere has taken its in-store advertising by incorporating an LCD display on its cardboard POS display here!

 

To Wrap It Up,

The packaging of any product is one of the most critical aspects of the entire marketing mix. While there are many ways to make your product more visible, how can you make it stand out from the pack?

Creative drink packaging can do much more than just catch the eye of your customers. What more if you add purpose to them rather than being a mere receptacle for your products?

Seeing this GWP merchandise from Belvedere Vodka has definitely sparked a creative drink packaging concept for our team. As we share this, we believe that it can also inspire other brands in the industry.

 

Let Our Team Help You!

Were you inspired by this creative packaging concept from Belvedere Vodka? Would you also love to produce a unique packaging design that is not just visually attractive but is also convenient for your customers? If so, then connect with our team today!

We know that your promotional products and packaging designs have to speak for themselves. You want them to make a significant impact, and you also want them to ensure that your brand is recognised. Our team works with our clients with this in mind, knowing how important it is to develop suitable promotional product ideas. With years of experience in the industry, we are highly skilled and capable of meeting your every need.

Contact us today to get started on developing a product that will go above and beyond your expectations!

 

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