Custom Logo Shot Glass: How to Make Your Brand Memorable?

How Do These Custom Logo Shot Glasses Stand Out?

Made from ceramics, these shot glasses are definitely far from the usual shot glasses we see in the market. Each glass comes with a small handle, and each is attached as a bottle necker.

The vibrant colours arguably capture the interest of shoppers instantly. Moreover, the complimentary gifts are branded and engraved with the brand’s name — Patagonia, making each shot glass a perfect tourist souvenir idea.

Customers can get these custom-engraved shot glasses for every purchase of Danis Patagonia’s 200 ml products such as Calafate, Guinda, and Rosa Mosqueta.

How to Make Your Brand Memorable With a Custom Logo Shot Glass?

Custom-engraved shot glasses can make a drink brand stand out in a crowded market by providing a unique and memorable experience for customers. Here are some ways custom shot glasses can help a drink brand stand out:

1. Make your shot glass branded.  

Shot glasses can be designed with your brand’s logo, colours, or other distinctive visual elements, creating a strong association between the glass and your brand. This can help you stand out in a crowded market and make it easier for customers to remember your drinks.

For example, if you’re a craft brewery, you could design your glasses with your company logo and distinctive typography, which would be easily recognizable and help you stand out among other craft breweries.

2. Make your shot glasses personalized.

This type of drinkware can be personalized with your client’s company name or initials, creating a unique and memorable experience that sets you apart from others. This can make them feel more connected to your business and increase loyalty.

For instance, if you’re a distillery business, you could offer customised shot glasses with your clients’ names engraved on the glass and send the glasses to them during company anniversaries or holidays.

This would create a sense of personalization and make them feel you’re a business that cares about your customers.

3. Offer your glasses as collectable items.

You can offer shot glasses as part of a collectable series, encouraging customers to purchase multiple drinks and creating a sense of brand loyalty. This can help your brand set apart from others that do not offer collectable items.

For example, if you sell tequila, you could release a series of custom engraved shot glasses featuring different agave varieties or production methods.

This would encourage customers to collect multiple glasses and make customers look forward to more similar promotions.

4. Create limited edition shot glasses. 

Your shot glasses can be produced in limited editions, creating a sense of exclusivity and encouraging customers to purchase them before they sell out. These limited-edition gift ideas can make shoppers see your brand as one that offers unique and special items.

Let’s say you sell produce and sell rum, you could release a limited edition custom-engraved shot glass to celebrate a special anniversary or event. Likewise, you can also use these glasses as your brand’s limited gift with purchase offers.

This way, you can encourage more shoppers to buy the drinks the freebie before they last.

5. Use your glass as event memorabilia.

Promotional shot glasses can be created for specific events, such as weddings, corporate events, or music festivals, creating a tangible reminder of the event and your brand.

For instance, you may hold or join local drink events to connect with possible clients and partners. In this case, you can use your custom-engraved shot glasses as your brand’s giveaways or use them for sample tasting.

This idea will help make your name more unforgettable and help create a memorable experience for your attendees.

Discover how other drink brands use shot glasses in their promotion:

Here we can see Jägermeister’s branded shot glass, beautifully packaged in a group of 3.  These branded shot glasses are a brilliant promo gift for a number of reasons. Check them below:

Our team recently spotted an exciting product from Santo Grau – a cachaça kit that includes three different units of 375 ml each. The kit contains Santo Grau, Coronel Xavier Chaves, Paraty, and Itirapuã and 3 custom-designed shot glasses.

In this promotional gift set, the brand offers a treat of its bottle along with three metal shot cups. Also known as shot glasses, they are miniature bar glasses used to measure and serve small portions of liquor.

Ararat, an Armenian cognac company, gave away not just one but three branded shot glasses for free! This special gift-with-purchase idea is offered to customers in one of the stores we’ve visited. See details below:

To Summarise

Custom-engraved shot glasses are small but definitely one of the most practical marketing tools for every drink business. They are very effective ideas to enhance brand recognition, are cost-effective, provide customers memorable experiences, and encourage loyalty.

With that said, we believe Danis Patagonia was able to utilise these amazing promotional product ideas effectively.

What Can ODM Offer?

ODM Group is a Promotional Products Marketing Agency founded in 2003. We assist local and international companies in designing and creating products they need for their business, such as sports promotional merchandise, seasonal promotional products, drinks marketing ideas, and branded corporate giveaways.

Our team of merchandisers combine low-cost sourcing solutions with excellent manufacturing solutions. With our closest customers, we strive to become their De Facto office in Asia, offering complete transparency and partnership.

From concept to production, we provide every service needed to bring new ideas to market.

We know how tough the competition in the drinks industry is. For the past year, we have helped companies create the perfect marketing ideas for their business. Take a look at these projects we’ve done before:

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