YoPro Gets Stronger In-Store with Custom Product Display Stand

Needless to say, product displays play an integral part in any retail marketing. Customers’ first interaction with your brand starts with your displays. Thus, it is crucial to make it worth your customer’s time. And without a doubt, YoPro has this in mind while planning for its custom product display stand.

We found the brand’s free-standing display unit in a store we visited in Brazil. We definitely love how this display was curated and presented inside the retail.

YoPro is a brand expert in creating high-protein products that are convenient and delicious for its customers. They cater for people who are into sports and care about their health.

Why Do We Love This Custom Product Display Stand?

Most of the displays we found inside this store are normal. There’s nothing much to capture customers’ attention. Thus, this custom product display stand by YoPro stands out. Here’s why we love this product display idea.

Bold Branding

Your brand can create an experience that stands out, genuinely engages the audience, and, most importantly, offers you a competitive edge in the market when it is bold with design and pushes boundaries and expectations.

But being bold doesn’t always entail being eccentric or controversial. It can be done in a subtle way. That’s exactly what we love about YoPro’s custom product display stand. It boldly presented its brand in-store using its signature colour and logo.

In this promotion from Vivant, the product boldly used its brand colour scheme as well as highlighted its unique product packaging to catch the attention of every shopper passing by!

Display Stand Manufacturer: 4 Tips for An Effective Display Stand

Bespoke Design

Designed with a dumbbell, this promotional display stand certainly becomes more visible inside the store.

The dumbbell is made of plastic and attached to the top of the display.

We love the idea of incorporating this idea, which for us, represents the importance of taking protein, which the brand primarily offers — to get stronger.

Minimalist Approach

Though created bold and bespoke, the display still maintains the minimalist approach design; therefore, the display is not overwhelming for customers to see.

Likewise, we love the simplicity of the characters printed on it, making the display more captivating. Indeed, the less is more concept makes the brand’s presence stronger in-store.

Rooms for Improvement:

Undoubtedly unique, this custom product display stand can be improved in some ways.

First is the display placement.

It can be set up in an area where people can easily access and see them since the display is smaller than the other displays.

Second is the product arrangement.

Keeping the product displays neat attracts more customers.

In addition, how people see your product in the market reflects your brand.

See more creative product display ideas we featured before…

The brand’s design and materials are consistent and creative, which makes Hendrick’s voice and branding stand out from others. Anyone passing by will simply have to stop and look at their POS display!

4 Ways to Enforce Branding With Hendrick’s Creative Store Display

In Conclusion

Visual merchandising and product displays are key aspects of successful marketing in the retail arena. Effective visual merchandising involves optimising the display of products and services to highlight your features and appeal to customers. Likewise, it should not showcase your products but market your brand as well.

With that said, we agree that YoPro successfully maintains its strong presence in-store with its custom product display stand.

What Can ODM Offer?

With over almost two decades in the manufacturing and promotional industry, ODM has proudly worked with local and international brands from different industries.

We assist companies in designing and producing a wide range of promotional displays that meet their budget and needs. We produce holographic advertising displays, video POS displays, cosmetic display counters, creative liquor display ideas, and almost all POS display units a business needs.

But apart from these, we offer quality promotional product services. We work closely with our design team from Mindsparkz to ensure we provide the best services to our clients. From promotional cutlery, winter promotional items, promotional travel bags, and branded promotional gifts to airline merchandise, name it and we will create it for you!

ODM is a pioneer when it comes to designing and creating store POS displays. Check out some of the displays we have created for our clients before.