Aside from its award-winning drinks, Grey Goose never failed to offer its customers with amazing gift ideas. The brand recently just advertised its free branded canvas bag to lucky shoppers who will avail of Grey Goose drinks worth 600 HKD. This promotion ran in Hong Kong airport.
The complimentary tote bag is Pantone matched to the brand and the colour of the bottles. The handle and stripes, which are all over the wide side also matched the colour of the brand. Furthermore, the bag’s colour combination makes it brighter and more summery. As this bag is made out of canvas, it is stronger compared to a simple cotton bag.
More interesting drinks marketing ideas by Grey Goose…
In this promotion, the brand offered its consumers custom soda cans as a gift with purchase and provided them with recipes for a drink they can enjoy on its product packaging and through QR codes. Its retail space marketing is even more pleasing to look at with a design that’s highly faithful to its brand.
This creative store display by Grey Goose is arguably a showstopping one. It certainly takes the brand marketing idea to the next level! We love how each vodka bottle is displayed in bowls of fruit flavours infused for each drink.
Aside from the display and its products, Grey Goose’s promotion stands out because of its free stuff given away. Check out this drinks promotion below.
Apart from canvas tote bags, Grey Goose also offered shoppers custom travel bags. This free item became available in HK airport as well.
4 Reasons Branded Canvas Bag Makes a Perfect GWP
1. It offers great visibility.
According to the rule of thumb, your promotional product should raise the target market’s brand awareness. With that said, branded canvas bag can be your best option, as both men and women can use it whenever and wherever they go out. The more your promotional product goes into the open, the more exposure your brand will get.
2. Canvas bag is eco-friendly.
It is a profound responsibility of every company to contribute towards the reduction of carbon footprint. This can be done effectively by going for eco-friendly options and by increasing environmental awareness in customers so the world can achieve the sustainability goals set by the government. And arguably, a promotional canvas bag is the most convenient green choice that you and your customer can make to help your planet.
3. It has a long shelf-life.
A tote bag has an average lifespan of around a year before becoming worn out, and after that, most people give it to someone else to use hard instead of tossing it away. The fact that even a used tote bag doesn’t wind up among trash like a t-shirt often does is wonderful. This means that your promotional goods will maximize your return on investment for the longest time and may spread your message not just to one person but to several audiences.
4. Canvas tote bag is highly customisable.
Totes come in a variety of shapes and sizes, including small canvas totes, travel totes, and boat totes. You can choose a size and design based on your target market and spending limit. They can also be altered in a huge variety of ways. The most long-lasting choice is to have your brand stitched in vivid colours. Alternatively, you can have characters, your logo, and a tagline printed on the item.
With a lot of options, there’s no doubt canvas tote bag makes an excellent GWP idea for most businesses.
Looking for tote bag designs for your next marketing? Don’t forget to check these ideas below:
These promotional foldable bags are undeniably functional. Our first custom design bag is suitable for shopping, buying vegetables in the market and doing other outdoor activities.
Want a combination of cotton and cork in one bag? These cotton cork totes are what you’re looking for? You can guarantee that it is durable, easy to clean, and of course, very fashionable.
Versatile, handy, and fashionable, these tote bag designs would surely fit into any marketing ideas you have in mind. See the available colours here:
Final Thoughts
With years of experience marketing its products, Grey Goose never failed to amaze its customers. From the product to the display and free items, the brand undeniably takes time to think and invest in every promotional material it releases.
Thus, if you plan to run successful marketing as Grey Goose, make sure to check these drinks marketing ideas below:
What Can ODM Offer?
If you’re in the drinks or F&B industry and are considering creating your own branded canvas bag to offer your clients, feel free to connect with our team. Our experienced designers from Mindsparkz are here to assist with your design needs.
Furthermore, we produce different marketing products, such as sports promotional merchandise, summer promotional items, gift-with-purchase ideas, on-pack premiums, branded corporate giveaways and even promotional displays.
If you need any of the aforementioned products, please contact us and receive your quote.
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