Drink Your Way to Success with Custom Printed Cups

When it comes to building brand awareness and creating a lasting impression, there’s no denying the power of promotional products. But with so many options out there, how do you choose the right one for your business? Custom printed cups are an excellent choice for companies looking to create a lasting impression while also providing a useful and practical item for their customers.

Take, for example, this custom BT21 cup being sold at CGV cinema. As part of the collection for the world-renowned KPOP group BTS, fans are eager to purchase the cup at any price just to have it in their possession.

This is a perfect example of how custom printed cups can make a significant impact on marketing efforts.

In this blog post, we will dive deeper into the benefits of using these promotional cups for marketing and how they can help businesses stand out from the crowd.

What Makes this Custom Printed Cup A Hit With the Crowd?

It is worth noting that the success of the BT21 characters is largely attributed to the popularity of BTS, the K-pop group that the characters are based on.

The group has a huge following around the world, and their fans, known as ARMY, have played a significant role in promoting and popularizing the characters.

Incorporating BT21 characters on custom printed cups is a clever marketing strategy as it caters to the fans of the characters and just those looking for beverages while they are at the cinema.

The characters add a fun and personalized touch to the drinkware, making it an attractive option for fans and collectors alike.

Using popular characters like these to decorate merchandise or promotional items is a common practice to attract customers or create brand loyalty.

By associating the brand or product with popular characters like BT21, businesses can leverage the fandom and popularity of the characters to generate interest in the product.

Moreover, each custom printed cup comes with an adorable BT21 character as a cup topper.

We got RJ, a white alpaca with round, fluffy ears and a heart-shaped nose.

RJ is a beloved character in the BT21 universe, and fans of the character would likely be interested in owning the custom merchandise featuring him.

Having a cup topper in the form of RJ could be a fun way for fans to incorporate the character into their daily lives and add a touch of cuteness and whimsy to their beverages.

It has become a fantastic branded collectable for fans of BT21 or cup topper enthusiasts, which could increase the popularity and demand for the product.

Why Use Custom Printed Cups In Your Business?

From coffee shops and restaurants to corporate events and trade shows, custom printed cups are an effective way to showcase your brand and make a statement.

Not only do they serve a functional purpose, but they also act as a mobile billboard for your business, reaching potential customers on the go.

But why stop at just having your logo or company name printed on a cup?

With the ability to fully customize your cups with vibrant colours, unique designs, and even personalized messages, you can create a one-of-a-kind product that truly represents your brand and leaves a lasting impression on your customers.

Here are 5 benefits that can help your business:

Increased Brand Recognition

Custom printed cups are an excellent way to increase brand recognition. A striking and memorable design on a cup can create a lasting impression on your customers, improving brand recall.

When people use your cups, they become walking advertisements for your brand, which can potentially lead to more customers and increased sales.

Practicality and Functionality

Most people use cups every day, which makes printed cups practical and functional for daily use. It can also serve as a reminder for customers to visit your store, website, or social media pages.

This marketing approach increases customer engagement with your brand, leading to increased brand loyalty

Cost-Effective Advertising

Compared to traditional advertising methods such as television commercials, billboards, or radio ads, these cups are relatively inexpensive.

They provide low-cost advertising that is functional, practical, and can reach a broad and diverse audience.

As such, it is an ideal alternative for businesses looking to maximize their budget.

Environment-Friendly Option

In today’s world where environmental conservation is critical, using environmentally-friendly options is a sure way to show customers that your brand values the environment.

Customers appreciate this approach because it makes them feel good about supporting a business that is socially responsible.

Recycling and compostable options are a good place to start.

Potential for Social Media Exposure

Custom printed cups can be an excellent source of social media exposure. When customers receive a product with an eye-catching design, they often take a photo of it and post or share it on social media platforms like Facebook, Twitter, or Instagram.

This will generate organic content promoting your business to a wider audience, free of cost.

How to Design Your Custom Printed Cups for Maximised Branding?

Designing cups can be an effective way to create memorable advertising tool that customers use every day. However, a poor design can damage customer perception of your business.

In this section, we’ll discuss what you need to consider when designing custom printed cups for your business.

1. Choose the Right Colours and Fonts

The colour and font you choose for your printed cups can significantly affect how your brand is perceived. Choosing colours and fonts that align with your brand’s design and values is essential. This creates consistency and helps to build a cohesive brand identity.

2. Incorporate Your Brand Logo and Message

Your custom printed cups should display your brand logo and message clearly. The logo should be the centrepiece of the design, while the message should be concise and memorable.

They should be easily recognizable and instantly associated with your brand. Make sure that the size and placement of your logo and message are easily visible.

3. Placement of Design Elements

The placement of design elements on your cups can also have a significant impact on your branding efforts. Your logo and message should be placed in the most visible area of the cup, usually near the top or bottom of the design.

Additionally, consider using complementary design elements such as shapes or lines to make your brand design stand out.

How to Use Custom Printed Cups for Marketing?

Custom printed cups offer an effective way to promote and advertise your business. They are versatile and provide a practical use for customers while delivering a marketing message for your brand.

Here are some suggestions on how you can use printed cups for marketing.

Giveaways at Events or Trade Shows

Custom printed cups can be an excellent promotional item to give away at events or trade shows. Attendees are often looking for branded merchandise to collect or giveaways to remember the event.

By distributing cups with your company design, logo, and message, you can create a memorable and useful product that attendees will appreciate.

Offer as a Complimentary Item in Your Store or Restaurant

Offering cups as a complimentary gift in your store or restaurant can create a significant impact on your customers. It can create a positive impression on their minds, reminding them of your business long after the visit.

It is also a cost-effective way to advertise your brand and offers repeat exposure to your customers as they use the cups daily.

Use as a Promotional Item for a Product Launch

If you’re launching a new product, custom printed cups can be an effective promotional item. You can use a cup design that matches the product design or highlights its unique features or benefits. This helps in creating awareness of your new product while impressing your customers and enhancing their brand experience.

Sponsorship of Local Events or Festivals

Sponsoring local events or festivals is an excellent way to connect with the community and develop brand awareness. With a sponsorship of the event, you can design custom printed cups with event branding or a sponsor logo and message.

This creates a positive impression on event attendees and offers an opportunity to increase exposure to your business on a local or regional level.

Learn More About Customizing Promo Cups:

Promoting your brand while caring for the environment? Here’s how Jagermeister used branded eco cups for their marketing!

Jagermeister Branded Eco Cups: Why Should You Make the Switch?

Branded coffee cups are inexpensive and stylish marketing products to reach out to new consumers and to tie bold statements with current consumers. Nescafe rocked it in this article.

How Nescafé’s Branded Coffee Cups Impressively Raise Brand Awareness

McDonalds colored our world with their cups. Not only is it classy and stylish, but the fact that it is reusable makes it more appealing. Know more here.

McDonald’s Brings Colour to the Season With Custom Reusable Cups!

Are you into collectibles? A lot of people are in it as well. So, here’s how Marigold used this strategy to boost marketing.

Branded Cups: Collectible We Bare Bears Glass Mug with Purchase

Corporate gift ideas? How about a bamboo cup? Go green and make your team happy! Here’s how:

Bamboo Cups- Green Corporate Gifts to Uphold Brand Image

Boost Your Business With Custom Printed Cups!

Custom printed cups are a fantastic way to promote your brand, event or message. Not only do they serve a practical purpose, but they also act as a powerful marketing tool that can help you reach a wider audience.

Whether you’re looking to promote a new product, increase brand awareness, or simply add a personal touch to your next business, custom printed cups are an excellent choice. With so many options available, you can choose the perfect design, colour, and material to suit your needs.

So why wait? Start exploring your options today and discover the many benefits of custom printed cups for yourself! Contact us today!

How Can ODM Help?

If you’re looking to create custom drinkware for your business, you’ve come to the right place! At ODM, we specialize in providing tailored solutions for businesses looking to create unique promotional products. Our team of experts is equipped to help you design and customize a wide variety of drinkware, including cups, mugs, tumblers, and more.

At ODM, we take pride in our commitment to quality, and we strive to ensure that every product we create meets our high standards. From design to production and delivery, we work closely with you to ensure that your custom drinkware is exactly what you’re looking for. We have an in-house creative team, Mindsparkz, to work with you closely!

If you’re looking for more merchandise ideas like custom socks, branded tote bags, and satin scarves in eco-friendly packaging, we all have them in our magazine! Head on now and find 8,000+ articles written just for you!