Latest Liquor Display Stand Ideas – What Makes them Exceptional?

Being in the industry for years, we have seen a lot of remarkable liquor display stand examples from different brands and distilleries. Their continuous innovations and persevering efforts have been providing retailers and customers with the best in-store promotions. Today, let us share these latest bespoke shop displays we spotted from two renowned liquor brands in France.

Champagne Lanson

The first liquor display stand comes from Champagne Lanson, with its industrial-chic design. We love how this bespoke display stand gives shoppers a welcoming atmosphere that pulls them closer to it.

Founded in 1760, Lanson is one of the oldest Champagne Houses, based in Reims in the Champagne region. The Maison is firmly rooted in France but remains driven to reach out to the four corners of the globe. Today, its delightful range of champagnes are enjoyed in more than 80 countries.

 

Château d’Estoublon

Looking dazzling in pink, this liquor display stand from Château d’Estoublon highlights its Roséblood wine product. With its elegant and luminous display concept, it makes shoppers get hooked instantaneously.

Being a part of the legendary TV show “Les Gens de Mogador” back in 1972, Château d’Estoublon has become famous for its exceptional Les Baux-de-Provence PDO olive oil and red wine, white wine and rosé wine.

 

What Makes Them Exceptional? 

1. State of the Art Concepts

In contrast with other custom liquor displays we have seen before, we could not deny that these liquor display stands are different. The state of the art concept makes them naturally stand out in the retail space and creates a unique experience for shoppers.

For instance, Champagne Lanson’s liquor display stand gives off a realistic feeling as if you are really walking into a bar’s counter. The arrangement of the elements in this product display idea definitely makes it easier for customers to understand and connect themselves to.

 

2. Minimalist Approach

Building up elements with purpose, we love how these liquor merchandising ideas come with a minimalist approach. The simplicity and straightforward manner of delivering the brand’s message creates a positive impression among spectators. Consequently, this prevents any confusion that might shoo customers away and makes it easier to keep the displays clutter-free.

 

3. Choosing the Right Colours

Choosing the right colours is crucial when it comes to the development of any product display and branded merchandise. It is one of the factors that drive them straight to your location and affects their purchasing decisions.

When it comes to picking the “right” colour, research has found that predicting consumer reaction to colour appropriateness is far more critical than the individual colour itself. Therefore, when considering a colour for your marketing or branding, you should ensure its suitability for what you’re selling.

Take a look at Estoublon’s charming liquor display stand. Since it showcases the brand’s rosé wine, its concept is based on the prominent characteristic of the product. The pale yet luminous colour of Roséblood makes the display more distinguishable and exceptional among other merchandising floor displays in the area.

 

4. Complimentary Items on Display

The elements you add to your merchandising POS display should create a uniform and streamlined look. If done right, this can further improve your liquor display stand and even highlight other custom branded merchandise from your brand.

Here’s an excellent example from Champagne Lanson as the liquor brand also took the opportunity to display a complimentary item on its liquor display stand. Branded with Lanson’s iconic logo and coming with a sophisticated design, this custom ice bucket has certainly taken the concept up a notch.

 

What makes a branded ice bucket one of the best choices when it comes to complimentary liquor items? Are you interested in more ice bucket with logo ideas? Check out this blog we prepared for you!

 

Aside from the ice bucket, here are more complimentary display ideas that we can suggest in enhancing your liquor display stand.

Wine Decanter Set

Looking for a way to level up your drinks promotion? Why not consider leveraging experiential marketing and let your customers have a tasting experience in-store? With this wine decanter set, you can exquisitely showcase your product and serve target audiences efficiently.

 

Magic Chain Bottle Stand

Make your customers go “wow” with this magic chain bottle stand! The optical illusion incorporated into this product is indeed innovative and astonishing.

 

Fancy Figurines

These fancy figurines are adorable beverage POP displays that can certainly pique the attention of your target audiences and drive them straight into your in-store display. What’s more incredible about them is that they can also be ideal for outdoor promotions!

 

Bringing It All Together,

Staying updated on the latest trends and marketing ideas in your industry plays an essential role in making your brand relevant. By doing so, you can gather necessary and reliable information to help you further improve your products, services and marketing schemes in the future. We believe that these latest liquor display stand ideas we shared with you will be excellent examples that can inspire you in creating your own in-store marketing displays.

 

Harness Our Team’s Creativity!

Here at ODM, our team is always on the lookout for fresh and exciting custom display stand ideas and branded promotional products that suit your branding requirements. With years of experience in the promotional and marketing industry, we can provide you with top-notch product sourcing, designing, and manufacturing services.  We would love to hear from you!

 

More Liquor Display Stand Inspirations:

 

Incorporating bottle glorifiers into your custom liquor display stand is one brilliant way to augment your promotion. They are designed to highlight liquor bottles, attract people over to a brand’s display, and ultimately increase sales.