5 Advantages of Custom Wood Box Packaging for Marketing Drinks

Your packaging can be a consumer’s first point of contact with your product. And a well-designed package may make someone try a new brand or product line they’ve never heard of. And this is what Lambay Irish Whisky was able to achieve by using custom wood box packaging in marketing its drinks.

In this blog, we will discuss further this creative product packaging and the benefits of using them for your product and marketing. We’ll also provide examples of wood packaging ideas we have featured before.

Lambay Irish Whiskey Company (LIWC) made its market debut in 2018 as an independent whiskey company based in Dublin, Ireland. The company is born from a collaboration between Camus, the world’s leading family-owned cognac producer and the Baring Family’s Revelstoke Trust of Lambay Island.

Both founders have an ancestral lineage and shared history and came together to create a unique Irish whiskey with a difference.

Lambay Whiskey Single Cask Strength Packaging

We came across Lambay product offers in Dubai. In the sea of liquor brands, Lambay is one of the drinks that really stand out for us.

When it comes to packaging, the details matter. That’s why we got drawn by this custom wood box packaging from Lambay Whiskey that is not only functional but also visually appealing. It is engraved with the brand’s logo, making it more recognisable and authentic.

But it’s not just about the exterior. The brand also takes great care with the design of its product packaging. You’ll find impressive artwork inside the box that showcases the brand’s identity and tells its story.

This attention to detail reflects Lambay’s commitment to quality and desire to create an exceptional customer experience.

Crafted entirely from high-quality wood, this box is not only aesthetically pleasing but also incredibly durable and long-lasting. The sliding lid adds an extra layer of security, ensuring that your prized bottle of whiskey stays safe and secure during transport or storage.

What Are Advantages of Using Custom Wood Box Packaging?

Many alcoholic beverages now use custom-made wooden boxes. So, why do brands prefer wooden boxes? What are the advantages of using them in marketing drinks?

1. It never goes out of style.

Wood box packaging has a high aesthetic value.

As time goes by, it is still one of the most stylish packaging concepts you could ever see in the market.

It continues to evolve and improve along with the advancement of technology.

Versatile, wood packaging can easily adapt to the trends.

2. It improves the safety of the product.

Arguably, wood is one of the most durable materials to have.

Using custom wood box packaging can guarantee brands have their products delivered safely.

In addition, it gives them the assurance that their bottles are safe while being displayed in retail.

3. Wood box is eco-friendly.

Made out of natural materials, custom wood box packaging is guaranteed safe for the environment.

Compared with plastics and other packaging options, it requires less energy to produce.

Moreover, branded wood packaging has a negative carbon print, which is very important to preserve natural resources.

Therefore, using it in marketing is very beneficial for brands, consumers, and the environment.

4. Conducive to building the brand image.

Using wood box packaging allows businesses to build a stronger brand image.

This packaging is indeed versatile, giving them the opportunity to design the material based on their preferences.

Moreover, this sustainable packaging idea helps create a positive brand image that aids businesses in marketing their products.

5. Represents brands in the long run.

As mentioned, wood is a durable material making it ideal packaging for various products.

With that said, brands can guarantee that it will help them promote their products for more years to come.

Therefore, they must be able to customise it in the best way possible.

More wood packaging ideas from different drink brands…

Spotted at Duty Zero, Kavalan is currently promoting its Fino Sherry Cask which comes in branded wooden packaging. Here’s why we like this packaging idea.

Beautiful Custom Wooden Packaging- Aesthetics Meets Functionality!

Spirit of Hven is offering two types of drinks: Vodka and Gin. The Vodka packaging comes in a darker shade of brown while the Gin packaging has a lighter hue. Check out the ideas here:

Wooden Packaging Supplier – 3 Hacks for Marketing Drinks

Collection Châteaux Bordeaux brings a new taste of happiness to its customers in Beirut with its world-class wine. But aside from the products, the wooden packaging undeniably makes this offering captivating and interesting.

5 Tips to Find the Best Wine Box Manufacturer for Your Drinks Business

The wine brand, Jacob’s Creek has made some interesting custom wine packaging. Clearly, this wine packaging sets its brand apart from other wine products on the shelf.

Custom Wine Packaging for Jacob’s Creek: A Vintage Design

Recently, we’ve come across these eco-friendly packaging designs by Brewdog and Glendalough at the Hong Kong Trade Development Council (HKTDC). Read more about these packaging concepts below.

Sustainable Packaging Ideas: What Are the Advantages of Using Them?

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Wrapping This Up…

Custom wood box packaging is a premium packaging solution that offers a range of advantages for businesses, particularly those in the beverage industry. Not only does it offer a luxurious, high-end look and feel, but it also provides superior protection for products during transportation and storage, ensuring that they arrive in pristine condition every time.

It’s no surprise that Lambay, a brand known for its exceptional quality and attention to detail, has chosen to use custom wood box packaging for its products. By doing so, they’re able to set themselves apart from other brands and communicate their commitment to excellence and craftsmanship.

What Can ODM Offer?

Creating, designing and sourcing eco-friendly packaging can take up a lot of precious time, especially if you don’t know what exactly it is you’re looking for. To help you decide, the ODM is here for you!

As a Product Development house for the marketing industry, our buying office is committed to doing our part and leading the change towards sustainable materials. We’ve been in the industry for two decades, therefore we can guarantee the quality of our work and our dedication towards helping local and international companies.

Aside from creating bespoke product packaging, we also source a wide selection of innovative promotional merchandise. We manufacture branded corporate giveaways, promotional cosmetic products, branded wine gifts, summer promotional gifts, on-pack premiums, and first-rate promotional displays.

Send us an email to get a quote and discuss the project further!